2023
Entrant Company
Semtech
Category
Design / Logo
Client's Name
Semtech
Country / Region
United States
Experience Level
Internal
As Semtech merged with Sierra Wireless, the brand team undertook a deep analysis of who we are and who we want to be, together as one team.
Starting with vision and purpose, voice, tone, and personality and culminating in design, the team created a new brand identity that embodies the most important aspects of the history, the people, the technology, and the ambitions of both companies. It's meant to bring Semtech into a new era where we can be and be seen as tech forward, bold, innovative, and resourceful.
We want employees, both current and new to feel empowered to bring our brand to life in every point they touch the market and that Semtech is where they want to be.
Credits
Entrant Company
Yamamoto Agency
Category
Social Media Videos / Informational
Country / Region
United States
Entrant Company
Higher Colleges of Technology HCT
Category
Student Submission / Student Illustration
Country / Region
United Arab Emirates
Entrant Company
Elite Media
Category
Broadcast / Television / Insurance
Country / Region
United States
Entrant Company
DesignHammer
Category
Website / Technology / Science
Country / Region
United States