2023

NYX Awards - 2023 Gold Winner Winner

Wiesn-Chef Clemens Baumgärtner Instagram Page

Entrant Company

Politikwerft Designagentur

Category

Social Media - Instagram Page

Client's Name

Landeshauptstadt München

Country / Region

Germany

Experience Level

Agency

Clemens Baumgärtner is the consultant for economics and labor in the state capital of Munich. This makes the politician the Oktoberfest boss, because the organization of the Oktoberfest falls within his area of responsibility in addition to the tasks of economic development and tourism. We started an Instagram Page for Clemens Baumgärtner with the last Oktoberfest in the year 2022. The concept shows a lot of behind the scenes material and present Clemens Baumgärtner in the most authentic way possible. We focus on short point of view reels about his work and

colleagues. The interview style of the reels is very popular proven by a lot of interactions and a fast growing community. In the last 30 days the Instagram Page reached 109.114 accounts and 559.376 Impressions mostly within a local community.

2023
Marketing Effectiveness
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winner

Entrant Company

Voler Strategic Advisors

Category

Marketing Effectiveness - Special Event

Country / Region

United States

2023
Design
NYX Awards 2023 Winner - Simplifying Complexities Through Illustration
gold
winner

Entrant Company

NJI

Category

Design - Illustration / Infographic

Country / Region

United States

2023
Content Marketing Strategy
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gold
winner

Entrant Company

The Vilcek Foundation

Category

Content Marketing Strategy - Cultural

Country / Region

United States

2023
Social Media
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gold
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Entrant Company

Gravity Global

Category

Social Media - Social Ad Campaign

Country / Region

United Kingdom