2019

NYX Awards - 2019 Quest Winner Winner: Iron Light

Rose Knick: Reluctant Supreme Court Hero

Entrant Company

Iron Light

Category

Non-Broadcast / Political

Client's Name

Pacific Legal Foundation

Country / Region

United States

Experience Level

Agency

Objective
Rose Knick purchased land in Pennsylvania in 1970 and farmed that land for most of her life. In 2008, she got a knock on the door from the local government saying that there is a pile of rocks that they think may be a grave, so they decided to make her land open to the public. Public records show there are no graves on Rose's land, but the government opened her property to the public anyway.
Rose didn't want an 11-year legal battle, but she thought it important to help other farmers and landowners.
Strategy
This video was part of a campaign to raise awareness about Rose's case and educate about what was at stake. Pacific Legal Foundation created a breadth of materials to raise awareness about why this is important and what is at stake. They created a landing page on pacificlegal.org that outlines the case in easily understandable terms and gives access to resources like articles and documents to provide transparency about the case. This video was released the week PLF presented the case in front of the Supreme Court.
Results
On June 21, 2019, the Supreme Court agreed with Rose in a 5 to 4 decision that property rights protected under the Fifth Amendment have just as much clout as the rights protected in the rest of the Constitution.

Credits

Creative Director, Pacific Legal Foundation
Jaclyn Boudreau
2019
Commercials / Marketing / Promotional
NYX Awards 2019 Winner - Bell Flight – Welcome Dreamers of Vertical Flight, Bell
quest
winner

Entrant Company

Bell

Category

Commercials / Marketing / Promotional / Branding

Country / Region

United States

2019
Commercials / Marketing / Promotional
NYX Awards 2019 Winner - Jobs & Opportunity in Louisiana: The Pelican Institute, Iron Light
quest
winner

Entrant Company

Iron Light

Category

Commercials / Marketing / Promotional / Political

Country / Region

United States

2019
Brochure
NYX Awards 2019 Winner - Keeping Business Travellers Happy, Healthy & Engaged, atHome, International SOS Foundation
quest
winner

Entrant Company

International SOS Foundation

Category

Brochure / Medical / Health / Fitness / Sports

Country / Region

United Kingdom

2019
Television / Broadcast
NYX Awards 2019 Winner - AM Chats with Shawn Cunningham: Intervention Aroostook, WAGM This Morning, Shawn Cunningham Anchor/Producer
quest
winner

Entrant Company

WAGM This Morning, Shawn Cunningham Anchor/Producer

Category

Television / Broadcast / Interview

Country / Region

United States