2019

NYX Awards - 2019 Ascent Winner Winner: SmartBug Media

The 2018 State of Supplier Diversity Survey & Reports

Entrant Company

SmartBug Media

Category

Marketing Effectiveness / Digital Marketing Campaign

Client's Name

CVM Solutions

Country / Region

United States

Experience Level

Agency

For the second year in a row, CVM Solutions put out a State of Supplier Diversity survey to take the pulse of the industry at the end of 2017. Both supplier diversity programs and diverse suppliers provided input as they sought to get a full picture of what both sides of the coin experience. In April 2018, CVM released the results in two separate reports with 50+ pages of statistics and analysis and, to date, more than 750 people have downloaded them (the landing page has a 43% submission rate). To fully leverage the effort, we also created two infographics, four blog posts, an email campaign, a press release, and a social media campaign soliciting quotes from industry experts called "Shaping Our Future".

Credits

Jessica Vionas-Singer
Andy Williams
Joe Gillespie
Kristen Patel
Chelsea Boice
2019
Marketing / Promotion Materials
NYX Awards 2019 Winner - Adidas Marquee Boost, MATTE Projects
ascent
winner

Entrant Company

MATTE Projects

Category

Marketing / Promotion Materials / Other

Country / Region

United States

2019
Marketing Effectiveness
NYX Awards 2019 Winner - Azamara, VERB Interactive
ascent
winner
Azamara

Entrant Company

VERB Interactive

Category

Marketing Effectiveness / SEO Campaign

Country / Region

Canada

2019
Digital - Website
NYX Awards 2019 Winner - Jurassic Coast Trust, This Is Crowd
ascent
winner
Jurassic Coast trust

Entrant Company

This Is Crowd

Category

Digital - Website / Nonprofit

Country / Region

United Kingdom

2019
Magazine
NYX Awards 2019 Winner - SOAR Magazine, Jet Linx
ascent
winner
Jet Linx

Entrant Company

Jet Linx

Category

Magazine / Travel / Tourism

Country / Region

United States