2020
Entrant Company
Kindred Content
Category
Branded Content / Nonprofit
Client's Name
American Migraine Foundation
Country / Region
United States
Experience Level
Agency
Kindred Content teamed up with digital marketing agency Yakkety Yak for the second year to create a Giving Tuesday video campaign for the American Migraine Foundation.
Many people affected by migraine have said it’s like watching their own life on a screen, or always being stuck on the sideline. Using video as our medium gave us a unique way to help others visualize this loss, as viewers witnessed interviewees seeing the moments they missed for the first time.
With over 90,000 views across platforms, the video brought support to an online community of migraine warriors and started the conversation for many others to share the moments that migraine has stolen from them.
Credits
Entrant Company
Great Eagle Holdings Limited
Category
Branded Content / Corporate Profile
Country / Region
Hong Kong SAR
Entrant Company
Lara Wilkin
Category
Design & Print / Illustration / Infographic
Country / Region
Germany
Entrant Company
Red Cabin Productions and Lillasyster/Studio Konkret
Category
Non-Broadcast / Writing / Script (Skill)
Country / Region
Sweden
Entrant Company
Sino Real Estate Agency Limited
Category
Marketing Effectiveness / Communication Campaign
Country / Region
Hong Kong SAR