2020

NYX Awards - 2020 Gold Winner Winner: Affinity Creative Group

Three Finger Jack, Corporate Launch Video

Entrant Company

Affinity Creative Group

Category

Commercials / Marketing / Sales Motivation

Client's Name

Delicato Family Wines

Country / Region

United States

Experience Level

Agency

The question from Delicato Family Wines was simple, could Affinity Creative Group drive excitement to the sales and trade teams for a new-to-world wine brand, Three Finger Jack? With a rapidly approaching national sales meeting, Affinity Creative Group created this launch video from start to finish in 14 days.
The first few days consisted of discovery, inspiration, and concept creation, which culminated in a captivating script. After six days of filming from sunrise to sunset, our Digital team gave themselves five days to complete all editing and sound design.
Creating a story around an infamous outlaw can be tough, especially when restricted from showing faces, hands, action, or anything that resembles crime. These tight restrictions caused us to focus on a sense of place, creating a setting in which the audience’s imagination can do the rest. Rolling landscapes, vivid language, and a mysterious overtone put the audience alongside Three Finger Jack as he makes his way through the grapevines of Lodi Valley.

2020
Content Marketing & Writing
NYX Awards 2020 Winner - WHITNEY MUSEUM OF AMERICAN ART (MET BREUER), Eduardo Miguel González, Arquitecto
gold
winner

Entrant Company

Eduardo Miguel González, Arquitecto

Category

Content Marketing & Writing / Feature Article

Country / Region

Spain

2020
Social Video
NYX Awards 2020 Winner - Z-IGTV, Moms Don't Have Time to Read Books
gold
winner
Zibby Owens

Entrant Company

Moms Don't Have Time to Read Books

Category

Social Video / Interview

Country / Region

United States

2020
Integrated Marketing
NYX Awards 2020 Winner - Making Change With The Canadian Women's Chamber Of Commerce , Rise Agency
gold
winner

Entrant Company

Rise Agency

Category

Integrated Marketing / Nonprofit

Country / Region

Canada

2020
Non-Broadcast
NYX Awards 2020 Winner - Stellaris: Apocalypse, Red Cabin Productions and Vidiotism/Lillasyster/Studio Konkret
gold
winner
Paradox Interactive

Entrant Company

Red Cabin Productions and Vidiotism/Lillasyster/Studio Konkret

Category

Non-Broadcast / Animation

Country / Region

Sweden