2019

NYX Awards - 2019 Triumph Winner Winner: SmartBug Media

New Branding for YayPay

Entrant Company

SmartBug Media

Category

Marketing Effectiveness / Branding Strategy Campaign

Client's Name

YayPay

Country / Region

United States

Experience Level

Agency

YayPay's logo and branding didn't communicate the energetic spirit of the company with its old blue logo and generic arrow. SmartBug's team delivered a new brand identity that captures the excitement of getting paid (the logo features a man jumping in the 'Y' with bright yellow and green colors).

Credits

Amanda Singleton
Danielle Riley
Patricia Chang
Jessica Vionas-Singer
2019
Marketing Effectiveness
NYX Awards 2019 Winner - Intelligent Inbound & PR: The Magic Combination for Increase, SmartBug Media
triumph
winner

Entrant Company

SmartBug Media

Category

Marketing Effectiveness / Digital Marketing Campaign

Country / Region

United States

2019
Television / Broadcast
NYX Awards 2019 Winner - Portrait of a Landscape THE FLINT HILLS, KTWU
triumph
winner

Entrant Company

KTWU

Category

Television / Broadcast / Entertainment

Country / Region

United States

2019
Marketing / Promotion Materials
NYX Awards 2019 Winner - Dominican Republic POP Funhouse, BVK Miami
triumph
winner
Dominican Republic Mministry of Tourism

Entrant Company

BVK Miami

Category

Marketing / Promotion Materials / Event

Country / Region

United States

2019
Content Marketing
NYX Awards 2019 Winner - Command Line Heroes, Season 2, Red Hat Open Studio
triumph
winner

Entrant Company

Red Hat Open Studio

Category

Content Marketing / Brand Journalism

Country / Region

United States