2019

NYX Awards - 2019 Triumph Winner Winner: SmartBug Media

New Branding for YayPay

Entrant Company

SmartBug Media

Category

Marketing Effectiveness / Branding Strategy Campaign

Client's Name

YayPay

Country / Region

United States

Experience Level

Agency

About The Entry

YayPay's logo and branding didn't communicate the energetic spirit of the company with its old blue logo and generic arrow. SmartBug's team delivered a new brand identity that captures the excitement of getting paid (the logo features a man jumping in the 'Y' with bright yellow and green colors).

Featured Media

Credits

Amanda Singleton
Danielle Riley
Patricia Chang
Jessica Vionas-Singer
2019
Commercials
NYX Awards 2019 Winner - Boston Celtics Xfinity Video on Demand Intro, Nash Pictures LLC
triumph
winner

Entrant Company

Nash Pictures LLC

Category

Commercials / Marketing / Promotional / Sports

Country / Region

United States

2019
Annual Report
NYX Awards 2019 Winner - Gloriously Gold: Celebrating AirAsia’s 10 Years of Awards, Rethink Sdn Bhd
triumph
winner

Entrant Company

Rethink Sdn Bhd

Category

Annual Report / Corporation

Country / Region

Malaysia

2019
Social Video
NYX Awards 2019 Winner - The Frontmen, MDS Media
triumph
winner

Entrant Company

MDS Media

Category

Social Video / Media

Country / Region

Canada

2019
Marketing
NYX Awards 2019 Winner - Dominican Republic POP Funhouse, BVK Miami
triumph
winner
Dominican Republic Mministry of Tourism

Entrant Company

BVK Miami

Category

Marketing / Promotion Materials / Event

Country / Region

United States