2019
New Branding for YayPay
Entrant Company
SmartBug Media
Category
Marketing Effectiveness / Branding Strategy Campaign
Client's Name
YayPay
Country / Region
United States
Experience Level
Agency
About The Entry
YayPay's logo and branding didn't communicate the energetic spirit of the company with its old blue logo and generic arrow. SmartBug's team delivered a new brand identity that captures the excitement of getting paid (the logo features a man jumping in the 'Y' with bright yellow and green colors).
Featured Media
Credits
Entrant Company
MWIMMERDESIGN
Category
Branded Content / Construction
Country / Region
Germany
Entrant Company
Agency Fifty3
Category
Digital - Website / Real Estate
Country / Region
United States
Entrant Company
Vanishing Point Entertainment
Category
Commercials / Marketing / Promotional / Cultural
Country / Region
United States
Entrant Company
KTWU
Category
Television / Broadcast / Entertainment
Country / Region
United States