2019

NYX Awards - 2019 Triumph Winner Winner: SmartBug Media

New Branding for YayPay

Entrant Company

SmartBug Media

Category

Marketing Effectiveness / Branding Strategy Campaign

Client's Name

YayPay

Country / Region

United States

Experience Level

Agency

YayPay's logo and branding didn't communicate the energetic spirit of the company with its old blue logo and generic arrow. SmartBug's team delivered a new brand identity that captures the excitement of getting paid (the logo features a man jumping in the 'Y' with bright yellow and green colors).

Credits

Amanda Singleton
Danielle Riley
Patricia Chang
Jessica Vionas-Singer
2019
Series / Campaign
NYX Awards 2019 Winner - Carolina Pines, TEN OVER MEDIA
triumph
winner
Sun RV Resorts

Entrant Company

TEN OVER MEDIA

Category

Series / Campaign / Property / Developer

Country / Region

United States

2019
Social Media Marketing / Communications
NYX Awards 2019 Winner - 50 Is Just The Start , Lumen App
triumph
winner

Entrant Company

Lumen App

Category

Social Media Marketing / Communications / Social Ad Campaign

Country / Region

United Kingdom

2019
Branded Content
NYX Awards 2019 Winner - La Mer, 3Tristesteasers
triumph
winner
North Sales

Entrant Company

3Tristesteasers

Category

Branded Content / Fashion & Lifestyle

Country / Region

Spain

2019
Commercials / Marketing / Promotional
NYX Awards 2019 Winner - Boston Celtics Xfinity Video on Demand Intro, Nash Pictures LLC
triumph
winner

Entrant Company

Nash Pictures LLC

Category

Commercials / Marketing / Promotional / Sports

Country / Region

United States