2020

NYX Awards - 2020 Grand Winner Winner: Matson Money

You're Breathing Fire

Entrant Company

Matson Money

Category

Non-Broadcast / Sales Motivation

Client's Name

Matson Money

Country / Region

United States

Experience Level

Agency

About The Entry

This is a short video that was created to inspire Financial Advisors attending a conference. The video invokes the spirit of a winner in an unprecedented, personal, and moving way that compels Financial Advisors into action in their businesses.
The video explores the boundary between past, present and future is more liquid and “Quantum” than we imagine it to be. The win we will someday experience is happening now. We experience the “entangled” relationship between this moment and the past and future, accentuated through sequencing, editing techniques, sound design, and choices of imagery throughout this video.
These images eventually blend into action shots of the athletes, performing, preparing repetitively, struggling, excelling through feats of performance in their sport, raiding their hands in victory, and entering the game- in various times and spaces presented non-linearly all entangled with the present.

Featured Media

Credits

Director
Gord Carson
Producer
Design House Collective Inc.
Writer
Justin Robinson
Director of Photography
Byron Kopman
Director of Photography
Paul Watt
Director of Photography
Carlo Wein
2020
Mobile App
NYX Awards 2020 Winner - BBS App, Videvince Ventures
grand
winner
Body By Simone

Entrant Company

Videvince Ventures

Category

Mobile App / Fitness

Country / Region

Brazil

2020
Design & Print
NYX Awards 2020 Winner - OBA Eatery, C.Carbon Studio
grand
winner
OBA Eatery

Entrant Company

C.Carbon Studio

Category

Design & Print / Corporate Identity

Country / Region

Portugal

2020
Non-Broadcast
NYX Awards 2020 Winner - Iron Harvest Cinematic Trailer, Capsule Studio
grand
winner
Deep Silver / King ART Games

Entrant Company

Capsule Studio

Category

Non-Broadcast / Animation

Country / Region

France

2020
Marketing Effectiveness
NYX Awards 2020 Winner - The new anders, Rembrand
grand
winner
Grand Resort Bad Ragaz

Entrant Company

Rembrand

Category

Marketing Effectiveness / Marketing Effectiveness / Other

Country / Region

Switzerland