2020

NYX Awards - 2020 Grand Winner Winner: Matson Money

You're Breathing Fire

Entrant Company

Matson Money

Category

Non-Broadcast / Sales Motivation

Client's Name

Matson Money

Country / Region

United States

Experience Level

Agency

This is a short video that was created to inspire Financial Advisors attending a conference. The video invokes the spirit of a winner in an unprecedented, personal, and moving way that compels Financial Advisors into action in their businesses.
The video explores the boundary between past, present and future is more liquid and “Quantum” than we imagine it to be. The win we will someday experience is happening now. We experience the “entangled” relationship between this moment and the past and future, accentuated through sequencing, editing techniques, sound design, and choices of imagery throughout this video.
These images eventually blend into action shots of the athletes, performing, preparing repetitively, struggling, excelling through feats of performance in their sport, raiding their hands in victory, and entering the game- in various times and spaces presented non-linearly all entangled with the present.

Credits

Director
Gord Carson
Producer
Design House Collective Inc.
Writer
Justin Robinson
Director of Photography
Byron Kopman
Director of Photography
Paul Watt
Director of Photography
Carlo Wein
2020
Design & Print
NYX Awards 2020 Winner - Tamarak, The Brand, Tamarak
grand
winner

Entrant Company

Tamarak

Category

Design & Print / Promotional / Branding

Country / Region

United States

2020
Marketing Effectiveness
NYX Awards 2020 Winner - S⁺ REWARDS by Sino Malls -Turn Shopping into Playtime, Sino Real Estate Agency Limited
grand
winner

Entrant Company

Sino Real Estate Agency Limited

Category

Marketing Effectiveness / Communication Campaign

Country / Region

Hong Kong SAR

2020
Integrated Marketing
NYX Awards 2020 Winner - OxyGeneo Rebrand, REX Marketing + Design
grand
winner
DermaSpark Products

Entrant Company

REX Marketing + Design

Category

Integrated Marketing / Company Branding

Country / Region

Canada

2020
Media Relations / Publicity
NYX Awards 2020 Winner - Dead By Daylight, Vicarious PR
grand
winner
Behaviour Interactive

Entrant Company

Vicarious PR

Category

Media Relations / Publicity / Publicity Campaign

Country / Region

United States