2020
Entrant Company
Matson Money
Category
Non-Broadcast - Cinematography (Skill)
Client's Name
Matson Money
Country / Region
United States
Experience Level
Agency
This is a short video that was created to inspire Financial Advisors attending a conference. The video invokes the spirit of a winner in an unprecedented, personal, and moving way that compels Financial Advisors into action in their businesses.
The video explores the boundary between past, present and future is more liquid and “Quantum” than we imagine it to be. The win we will someday experience is happening now. We experience the “entangled” relationship between this moment and the past and future, accentuated through sequencing, editing techniques, sound design, and choices of imagery throughout this video.
These images eventually blend into action shots of the athletes, performing, preparing repetitively, struggling, excelling through feats of performance in their sport, raiding their hands in victory, and entering the game- in various times and spaces presented non-linearly all entangled with the present.
Credits
Entrant Company
Great Eagle Holdings Limited
Category
Branded Content - Corporate Profile
Country / Region
Hong Kong SAR
Entrant Company
CRX Design
Category
Design & Print - Packaging
Country / Region
Brazil
Entrant Company
The Brand Collective
Category
Design & Print - Corporate Identity
Country / Region
United States
Entrant Company
Sino Real Estate Agency Limited
Category
Marketing Effectiveness - Branding Strategy Campaign
Country / Region
Hong Kong SAR