2020

NYX Awards - 2020 Grand Winner Winner: ZANE Productions

Iron Man MK50 Robot by UBTECH

Entrant Company

ZANE Productions

Category

Commercials / Marketing / Toy

Client's Name

UBTECH & MARVEL

Country / Region

United States

Experience Level

Agency

About The Entry

This commercial features how a new walking, talking, Iron man MK50 Robot by UBTECH brings Tony Stark to life. You can Create, Control, Code and Battle against enemies inspired by iconic MCU villains in high tech AR battles. Embody the powers of the Iron Man MK50 armor and CONTROL the robot’s motors, lights and sounds using a mobile device; COMPLETE Augmented Reality (AR) Missions; CUSTOMIZE by uploading your face and recording audio phrases; CODE original, unique action sequences that only your robot can perform!

Featured Media

2020
Website
NYX Awards 2020 Winner - Brand and Website Case Study, Apply Digital
grand
winner

Entrant Company

Apply Digital

Category

Website / Insurance

Country / Region

Canada

2020
Design & Print
NYX Awards 2020 Winner - Lazarus Effekt,  Lara Wilkin
grand
winner

Entrant Company

Lara Wilkin

Category

Design & Print / Illustration / Infographic

Country / Region

Germany

2020
Strategic Communications
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winner

Entrant Company

Pfizer

Category

Strategic Communications / Internal Comm Campaign

Country / Region

United States

2020
Advertising
NYX Awards 2020 Winner - Kakuichi Yokocho, IC4DESIGN
grand
winner
Kakuichi Yokocho

Entrant Company

IC4DESIGN

Category

Advertising / Online AD (Single)

Country / Region

Japan