2018

NYX Awards - 2018 Triumph Winner Winner

Post Ranch Inn: Escape Through the Skies helicopter campaign

Entrant Company

Passport Resorts, LLC

Category

Integrated Campaign - Integrated Marketing Campaign

Client's Name

Post Ranch Inn

Country / Region

United States

Experience Level

Due to landslides and a bridge closure in Big Sur, Highway 1 leading to Post Ranch Inn from both the north and south was inaccessible to vehicle traffic for about 8 months in 2017. Passport Resorts devised a creative solution to combat the closure of Highway 1 in order to reopen the resort to the public, retain its dedicated employees and bring visitors in to support the local Big Sur businesses and the community.

The Solution: An exhilarating coastal escape through the skies by helicopter

Credits

Managing Partner
Mike Freed
Vice President
Mike Higgins
Vice President of Marketing & Sales
Stephen Andrews
Director of Marketing
Jeff Rubenstein
Media Relations Specialist
Kelsey Gummow
2018
Digital - Website
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Entrant Company

The Brand Collective

Category

Digital - Website - Food & Beverage

Country / Region

United States

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Integrated Campaign
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Entrant Company

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Category

Integrated Campaign - Integrated Marketing Campaign

Country / Region

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Video Production / Digital Creation / Video for Web
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Category

Video Production / Digital Creation / Video for Web - Nonprofit

Country / Region

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Video Production / Digital Creation / Video for Web
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Entrant Company

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Category

Video Production / Digital Creation / Video for Web - VR: Cinematic or Pre-Rendered

Country / Region

United States