2021

NYX Awards - 2021 Silver Winner Winner: Multipleoutlet Productions & Charity Bids

THE BALL

Entrant Company

Multipleoutlet Productions & Charity Bids

Category

Non-Broadcast / Nonprofit

Client's Name

National Jewish Health

Country / Region

United States

Experience Level

Agency

Tasked with replacing the yearly formal gala The Beaux Arts Ball for National Jewish Health hospitals in Colorado, we decided to create a parody of the Broadway musical "The Prom" using its original four stars. This original script and lyrics catered toward raising funds for the leading respiratory hospital system in the country. Filmed individually on cell phones by the performers themselves, with a director and sound recordist, the editor placed the individuals video segments into the zoom format, while having to line up the timing to make it look and feel like these 4 performers recorded this together. It was a quite a challenge. The event was a tremendous success raising millions of dollars and providing an enormous amount of entertainment, humor and drama for the audience.

Credits

Producer
Israel Schachter
Director/Producer
Yeeshai Gross
2021
Integrated Marketing
NYX Awards 2021 Winner - Earth Month With A Redwood, Affinity Creative Group
silver
winner

Entrant Company

Affinity Creative Group

Category

Integrated Marketing / Integrated Mobile Experience (NEW)

Country / Region

United States

2021
Web Based Production
NYX Awards 2021 Winner - Nutrena ProForce Video, Yamamoto Agency
silver
winner

Entrant Company

Yamamoto Agency

Category

Web Based Production / Science & Technology

Country / Region

United States

2021
Website
NYX Awards 2021 Winner - Stock Pro Elite, The House of Holloway
silver
winner
Stock Pro Elite

Entrant Company

The House of Holloway

Category

Website / Financial Services

Country / Region

United Kingdom

2021
Advertising
NYX Awards 2021 Winner - Rising, Arrow Communications Group
silver
winner
Ontario Secondary School Teachers' Federation

Entrant Company

Arrow Communications Group

Category

Advertising / AD (Single)

Country / Region

Canada