2021
Humble Vegan
Entrant Company
Next
Category
Design & Print / Packaging (Series)
Client's Name
Coco Processors
Country / Region
Australia
Experience Level
Agency
Gallery
About The Entry
The goal of this brand was to introduce an everyday, on-the-go vegan chocolate brand. Existing vegan brands in Australia are generally overpriced and positioned as speciality items. Our clients wanted something more casual and accessible that broke through this elite and alienating brand positioning.
Our approach was to play off some of the preconceptions about vegans creating some fun and engaging copy driven packs.
Credits
Entrant Company
Graduate Management Admission Council
Category
Audio & Podcasts / Nonprofit
Country / Region
United States
Entrant Company
Extend Ad
Category
Social Marketing / Communications / Social Influencer Marketing
Country / Region
Saudi Arabia
Entrant Company
International Artists Foundation
Category
Broadcast / Television / Entertainment
Country / Region
United States
Entrant Company
Morris Animal Foundation
Category
Content Marketing & Writing / Content Marketing / Other
Country / Region
United States