2021

NYX Awards - 2021 Silver Winner Winner: Multipleoutlet Productions & Charity Bids

THE BALL

Entrant Company

Multipleoutlet Productions & Charity Bids

Category

Non-Broadcast / Public Relations

Client's Name

National Jewish Health

Country / Region

United States

Experience Level

Agency

Tasked with replacing the yearly formal gala The Beaux Arts Ball for National Jewish Health hospitals in Colorado, we decided to create a parody of the Broadway musical "The Prom" using its original four stars. This original script and lyrics catered toward raising funds for the leading respiratory hospital system in the country. Filmed individually on cell phones by the performers themselves, with a director and sound recordist, the editor placed the individuals video segments into the zoom format, while having to line up the timing to make it look and feel like these 4 performers recorded this together. It was a quite a challenge. The event was a tremendous success raising millions of dollars and providing an enormous amount of entertainment, humor and drama for the audience.

Credits

Producer
Israel Schachter
Director/Producer
Yeeshai Gross
2021
Advertising
NYX Awards 2021 Winner - Don't Shortchange education, Arrow Communications Group
silver
winner
Ontario Secondary School Teachers' Federation

Entrant Company

Arrow Communications Group

Category

Advertising / Newspaper AD (Single)

Country / Region

Canada

2021
Commercials / Marketing
NYX Awards 2021 Winner - TORO , Yamamoto Agency
silver
winner
The TORO Company

Entrant Company

Yamamoto Agency

Category

Commercials / Marketing / Home Living

Country / Region

United States

2021
Integrated Marketing
NYX Awards 2021 Winner - RAD , Limelight Beverages
silver
winner
Alosta Brewing Co.

Entrant Company

Limelight Beverages

Category

Integrated Marketing / Product Branding

Country / Region

United States

2021
Non-Broadcast
NYX Awards 2021 Winner - Cooney Freeze Block Video , QA Graphics
silver
winner
Cooney Technologies

Entrant Company

QA Graphics

Category

Non-Broadcast / Motion Graphics

Country / Region

United States