2021

NYX Awards - 2021 Gold Winner Winner: Multipleoutlet Productions & Charity Bids

THE BALL

Entrant Company

Multipleoutlet Productions & Charity Bids

Category

Non-Broadcast / Writing / Script (Skill)

Client's Name

National Jewish Health

Country / Region

United States

Experience Level

Agency

Tasked with replacing the yearly formal gala The Beaux Arts Ball for National Jewish Health hospitals in Colorado, we decided to create a parody of the Broadway musical "The Prom" using its original four stars. This original script and lyrics catered toward raising funds for the leading respiratory hospital system in the country. Filmed individually on cell phones by the performers themselves, with a director and sound recordist, the editor placed the individuals video segments into the zoom format, while having to line up the timing to make it look and feel like these 4 performers recorded this together. It was a quite a challenge. The event was a tremendous success raising millions of dollars and providing an enormous amount of entertainment, humor and drama for the audience.

Credits

Producer
Israel Schachter
Director/Producer
Yeeshai Gross
2021
Strategic Communications
NYX Awards 2021 Winner - Smart-lighting Brazil , Sherlock Communications
gold
winner

Entrant Company

Sherlock Communications

Category

Strategic Communications / PR Campaign

Country / Region

Brazil

2021
Design & Print
NYX Awards 2021 Winner - Facial Mask for Personal Protection, Morris Animal Foundation
gold
winner

Entrant Company

Morris Animal Foundation

Category

Design & Print / Promotional Item

Country / Region

United States

2021
Series / Campaign
NYX Awards 2021 Winner - Family Strong , Fluent Research
gold
winner

Entrant Company

Fluent Research

Category

Series / Campaign / Documentary

Country / Region

United States

2021
Marketing Effectiveness
NYX Awards 2021 Winner - Meet Ann - Crystal Run Healthcare Testimonial Campaign, Ashworth Creative
gold
winner

Entrant Company

Ashworth Creative

Category

Marketing Effectiveness / Communication Campaign

Country / Region

United States