2021

NYX Awards - 2021 Gold Winner Winner

THE BALL

Entrant Company

Multipleoutlet Productions & Charity Bids

Category

Non-Broadcast - Entertainment

Client's Name

National Jewish Health

Country / Region

United States

Experience Level

Agency

Tasked with replacing the yearly formal gala The Beaux Arts Ball for National Jewish Health hospitals in Colorado, we decided to create a parody of the Broadway musical "The Prom" using its original four stars. This original script and lyrics catered toward raising funds for the leading respiratory hospital system in the country. Filmed individually on cell phones by the performers themselves, with a director and sound recordist, the editor placed the individuals video segments into the zoom format, while having to line up the timing to make it look and feel like these 4 performers recorded this together. It was a quite a challenge. The event was a tremendous success raising millions of dollars and providing an enormous amount of entertainment, humor and drama for the audience.

Credits

Producer
Israel Schachter
Director/Producer
Yeeshai Gross
2021
Content Marketing & Writing
NYX Awards 2021 Winner - “Chronic Kidney Disease in Cats - What Owners Need to Know”
gold
winner

Entrant Company

Morris Animal Foundation

Category

Content Marketing & Writing - Content Marketing / Other

Country / Region

United States

2021
Advertising
NYX Awards 2021 Winner - Electrocardiogram
gold
winner

Entrant Company

Parnaso

Category

Advertising - Newspaper AD (Single)

Country / Region

Spain

2021
Design & Print
NYX Awards 2021 Winner - Erase Food Waste AR
gold
winner
Morton Salt

Entrant Company

NEXT/NOW

Category

Design & Print - Packaging

Country / Region

United States

2021
Covid Related
NYX Awards 2021 Winner - Helping patients through COVID-19: American Kidney Fund
gold
winner

Entrant Company

American Kidney Fund

Category

Covid Related - Non-Profit

Country / Region

United States