2021

NYX Awards - 2021 Grand Winner Winner: Team5pm The YouTube Agency

How GAMMA dominates the YouTube and Google search results.

Entrant Company

Team5pm The YouTube Agency

Category

Series / Campaign / How-To & DIY

Client's Name

GAMMA

Country / Region

Netherlands

Experience Level

Agency

GAMMA, the biggest DIY store in the Netherlands, was looking for new ways to claim relevant domains within the home DIY-market on YouTube and thereby making home DIY-projects more accessible and fun, for everyone. GAMMA teamed up with Team5pm to develop a YouTube strategy with a series of how-to videos that would answer the most-searched questions regarding home DIY projects in the Netherlands. Team5pm’s strategy was straightforward; conduct data-driven research to know exactly which videos had to be produced.These videos would then give the right answers people were looking for. This resulted into a series of how-to videos that helped the customer every step of the way. Team5pm proved that the combination of data-driven research, YouTube and video SEO, content production and smart distribution is the golden formula to dominate the search results in YouTube and Google.

2021
Branded Content
NYX Awards 2021 Winner - Life Beyond Earth, Playdead Ltd.
grand
winner
Skidmore, Owings & Merrill

Entrant Company

Playdead Ltd.

Category

Branded Content / Animation

Country / Region

United Kingdom

2021
Web Based Production
NYX Awards 2021 Winner - Africa: A Continent Of Potential, APV
grand
winner

Entrant Company

APV

Category

Web Based Production / Financial Services

Country / Region

Hong Kong SAR

2021
Non-Broadcast
NYX Awards 2021 Winner - Medallia Anthem, Medallia
grand
winner
Medallia

Entrant Company

Medallia

Category

Non-Broadcast / Company Overview

Country / Region

United States

2021
Website
NYX Awards 2021 Winner - 2FIFTY9º, The Brand Leader
grand
winner
2FIFTY9º

Entrant Company

The Brand Leader

Category

Website / Professional Services

Country / Region

United States