2022

NYX Awards - 2022 Gold Winner Winner: Optic Sky Productions

Wegmans | Practice

Entrant Company

Optic Sky Productions

Category

Video/ Film / Web Based Productions / Food & Beverage

Client's Name

Wegmans

Country / Region

United States

Experience Level

Agency

Gallery

About The Entry

At a time when sending the kids back to school brought new questions and challenges, we helped our long-time partners, Wegmans, to emphasize our common humanity, love of family, and hope for the future.
Wegmans plays an essential role in our everyday lives, in our happiness, and in our connection to the ones we love. So, instead of just shooting a bunch of food, we embodied these things in a child’s longing to play music with her schoolmates.

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Entrant Company

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Category

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Country / Region

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Entrant Company

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Category

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Country / Region

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Entrant Company

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Category

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Country / Region

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