2022

NYX Awards - 2022 Gold Winner Winner: Cultivate

This is Superior Construction

Entrant Company

Cultivate

Category

Series or Campaign / Construction

Client's Name

Superior Construction

Country / Region

United States

Experience Level

Agency

About The Entry

Superior Construction is a fourth-generation family-owned and operated heavy civil contractor specializing in complex design-build projects for the infrastructure and transportation sectors.
Superior Construction is currently working on the largest project in their history—The North Split in Indianapolis. Superior needed a film that captured the drive, tenacity, character and values of the Superior Construction team. Through the video and supporting creative and messaging we craft, the goal was to:
• Elevate the Superior Construction brand
• Celebrate North Split project progress
• Tell the Superior story and communicating closely held values of integrity, teamwork, and family
• Build awareness of and empathy for the challenges caused by completing such a large, complex job in the midst of a pandemic
• Build awareness that Superior is the local Indiana contractor, pulling out all the stops for their community

Featured Media

Credits

Brand Strategist & Creative Director
Kimberly Laughlin
Video Production Specialist
Kachi Mozie
President
Mark Wierda
2022
Strategic Campaign
NYX Awards 2022 Winner - A Mexican-American Home for 100 Co-workers, Drawn
gold
winner

Entrant Company

Drawn

Category

Strategic Campaign / Interactive Brand Experience

Country / Region

United States

2022
Design
NYX Awards 2022 Winner - Intibiome, CRX Design
gold
winner
Unilever

Entrant Company

CRX Design

Category

Design / Packaging (Series)

Country / Region

Brazil

2022
Integrated Marketing
NYX Awards 2022 Winner - Winter Explorer Campaign , Travel Manitoba
gold
winner

Entrant Company

Travel Manitoba

Category

Integrated Marketing / Intergrated Marketing / Other

Country / Region

Canada

2022
Youtube / Vimeo Videos
NYX Awards 2022 Winner - keys to my city, The Vilcek Foundation
gold
winner

Entrant Company

The Vilcek Foundation

Category

Youtube / Vimeo Videos / Editing

Country / Region

United States