2022

NYX Awards - 2022 Gold Winner Winner: Blue Chalk Media

The Divide: Confronting Racism in American Health Care

Entrant Company

Blue Chalk Media

Category

Video/ Film / Web Based Productions / Nonprofit

Client's Name

The Commonwealth Fund

Country / Region

United States

Experience Level

Agency

Delmar Avenue, which spans St. Louis, Missouri, from east to west, features million-dollar homes directly to the south and deep poverty to its north. The so-called Delmar Divide represents the racial and socioeconomic segregation that exists in many American cities.
That same racially driven divide also exists in the city’s health care. This film investigates the legacy of racism in health care in St. Louis and how one program is attempting to end it. Pipeline to Compassionate Care teaches St. Louis medical students about the ways systemic racism has been built into the health care system, how those injustices have affected people’s lives and health, and how they can be more compassionate and effective care providers.

Credits

Executive Producer
Naomi Leibowitz
Director/Producer, Blue Chalk Media
Matthew Slutsky
Director of Photography, Blue Chalk Media
Jamie Francis
Editor, Blue Chalk Media
Caroline Weaver
Graphics and Animation, Blue Chalk Media
Miró Merrill
Production Manager, Blue Chalk Media
Jessica Stewart
Music Composition
Rob Burger
Creative Director, Blue Chalk Media
Kenzie Bruce
Creative Director, Blue Chalk Media
Jesse Crowell
2022
Content Marketing Strategy
NYX Awards 2022 Winner - Find Campaign , AMT
gold
winner

Entrant Company

AMT

Category

Content Marketing Strategy / Video or Video Series (NEW)

Country / Region

United States

2022
People & Team
NYX Awards 2022 Winner - The Brand Leader - Advertising Agency, The Brand Leader
gold
winner

Entrant Company

The Brand Leader

Category

People & Team / Advertising Agencies

Country / Region

United States

2022
Social Media
NYX Awards 2022 Winner - My Ex-Braai Campaign, Magnetic Creative
gold
winner

Entrant Company

Magnetic Creative

Category

Social Media / Social Campaign

Country / Region

South Africa

2022
Design
NYX Awards 2022 Winner - MVMNT, Cultivate
gold
winner
MVMNT

Entrant Company

Cultivate

Category

Design / Corporate Identity

Country / Region

United States