2022

NYX Awards - 2022 Grand Winner Winner

Kevin Garnett: risky draft pick, unsung rookie ... NBA Icon

Entrant Company

Vox Media/ Secret Base

Category

Youtube / Vimeo Videos / Sports

Client's Name

Country / Region

United States

Experience Level

Agency

In our new series ‘Prism’ we aim to tackle the public perception of iconic athletes and sports personalities, in an effort to better understand the person, where that perception came from, and what other aspects of their history it overlooks.

Before Kevin Garnett was an MVP, a DPOY, a champion, and a Hall of Famer, he was considered far from a sure thing. Garnett's difficult high school journey, his complicated college recruitment, and his remarkable decision to forgo college entirely all worried NBA decision-makers. Before he represented legendary excellence, Garnett represented promise, bravery, and risk unique to his era. Let's meet those versions of Kevin Garnett in the Prism.

Credits

Video Director "Secret Base"
Jiazhen Zhang
Video Producer "Secret Base"
Seth Rosenthal
2022
Public Relations
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Entrant Company

Ivanti

Category

Public Relations / Radio Placement

Country / Region

United States

2022
Series or Campaign
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Entrant Company

QNET

Category

Series or Campaign / Corporate Image

Country / Region

Singapore

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Marketing / Advertising Campaigns
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VOYAH / Electric Way

Entrant Company

ANTI Hamar

Category

Marketing / Advertising Campaigns / Cinematography / Videography

Country / Region

Norway

2022
Advertising
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Entrant Company

IC4DESIGN

Category

Advertising / Advertising Campaign

Country / Region

Japan