2022
Entrant Company
Proscalar, LLC
Category
Commercial & Marketing - Cinematography / Videography
Client's Name
Texas Veterans Land Board
Country / Region
United States
Experience Level
Agency
To increase awareness of the benefits Texas Veterans, Military Members, and their families have available to them, the Proscalar team designed a multi-touch campaign with consistent branding to amplify the client's message across the state. The team provided fresh and dynamic visual content that helped Veterans visually see how their dream of homeownership could become a reality. The integrated TV, Digital, and Social Media campaign drove over two million website engagements and over 9.8 million impressions across multi-platforms with a consistent creative message. The partnership with 1820 Productions and Spectrum Reach provided fantastic creatives and above industry advertising performance that enhanced our client's ability to help and support Veterans across Texas. Most of all, the client and communications leadership of the Texas Veterans Land Board challenged and supported the team in developing an innovative and entertaining approach to a Dream campaign that helped a record number of Veterans achieve their dream of homeownership.
Credits
Entrant Company
CharityBids
Category
Virtual Events - Celebration Event
Country / Region
United States
Entrant Company
Intuit QuickBooks
Category
Social Media - Social Marketing / Other
Country / Region
United Kingdom
Entrant Company
Good Kids
Category
Photography - Fashion
Country / Region
Canada
Entrant Company
Vicarious PR
Category
Public Relations - Publicity Campaign
Country / Region
United States