2022

NYX Awards - 2022 Silver Winner Winner: Proscalar, LLC

Old Glory - Virtual Veterans Day

Entrant Company

Proscalar, LLC

Category

Social Media Videos / Art Direction (NEW)

Client's Name

Texas Veterans Land Board

Country / Region

United States

Experience Level

Agency

In support of a Virtual Veterans Day celebration ceremony, the Texas Veterans Land Board asked the Proscalar team to develop a video highlighting the significance of the service and sacrifice of Veterans. The script speaks about the various stories that Old Glory would tell if she could talk. The script and video highlight stories of storms weathered, victories celebrated and places the American flag has visited. The script culminates in revealing that the most important story Old Glory would tell would be of the men and women who sacrificed for her. The video script ends with an appreciation for their Honor, Duty, and Sacrifice. The video draws the viewer into their memory of these significant events as the writing and cinematography bring Old Glory to life.
The Texas Veterans Land Board (VLB) provides Texas Veterans, Military Members, and their families with support services and programs.

Credits

Creative Director / 1820 Productions
Korey Miller
Executive Producer / 1820 Productions
Sara Madsen Miller
Senior Producer / 1820 Productions
Katelyn McCracken
Managing Partner / Proscalar, LLC
Stephen L. Smith
Client Project Manager / Proscalar, LLC
D'Ann Dodson
Communications Director / Texas Veterans Land Board
Karina Erickson
Sr Deputy Director of Communications & Government Relations / Texas General Land Office
Hector Valle
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