2020

NYX Awards - 2020 Silver Winner Winner: C-4 Analytics

Email Blast Strategy Generates Incredible Engagement

Entrant Company

C-4 Analytics

Category

Design & Print (NEW) / Promotional / Branding

Client's Name

All American Ford of Old Bridge

Country / Region

United States

Experience Level

Agency

Email Marketing campaign that assessed & corrected issues with their underperforming prior eblasts. We reduced the number of images in the eblast, and the overall file size of our code. We utilized larger amounts of live-text content while enhancing our call-to-actions with more sophisticated tracking. Lastly, we optimized the email by reducing unnecessary and/or under-performing areas to help simplify the deliverable. Our optimized eblast showed an amazing increase in all metrics across the board.

Credits

C-4 Analytics
Steven Szontagh
C-4 Analytics
Gina Day
C-4 Analytics
Billy Sawyer
2020
Social Video
NYX Awards 2020 Winner - Z-IGTV, Moms Don't Have Time to Read Books
silver
winner
Zibby Owens

Entrant Company

Moms Don't Have Time to Read Books

Category

Social Video / Arts & Entertainment

Country / Region

United States

2020
Web Based Production
NYX Awards 2020 Winner - The Hormel Film Festival, Attention Span Media
silver
winner

Entrant Company

Attention Span Media

Category

Web Based Production / Food & Beverage

Country / Region

United States

2020
Website
NYX Awards 2020 Winner - Common Sense Advisors Website, Sharkey Advertising
silver
winner
Common Sense Advisors

Entrant Company

Sharkey Advertising

Category

Website / Financial Services

Country / Region

United States

2020
Photography
NYX Awards 2020 Winner - Western Digital Women's Day Initiative, Jones Digital Media
silver
winner

Entrant Company

Jones Digital Media

Category

Photography / People / Portrait

Country / Region

United States