2020

NYX Awards - 2020 Silver Winner Winner: C-4 Analytics

Email Blast Strategy Generates Incredible Engagement

Entrant Company

C-4 Analytics

Category

Design & Print (NEW) / Promotional / Branding

Client's Name

All American Ford of Old Bridge

Country / Region

United States

Experience Level

Agency

Email Marketing campaign that assessed & corrected issues with their underperforming prior eblasts. We reduced the number of images in the eblast, and the overall file size of our code. We utilized larger amounts of live-text content while enhancing our call-to-actions with more sophisticated tracking. Lastly, we optimized the email by reducing unnecessary and/or under-performing areas to help simplify the deliverable. Our optimized eblast showed an amazing increase in all metrics across the board.

Credits

C-4 Analytics
Steven Szontagh
C-4 Analytics
Gina Day
C-4 Analytics
Billy Sawyer
2020
Website
NYX Awards 2020 Winner - Japanese Green Tea | Bringing Premium Matcha to eCommerce, NoCave Media
silver
winner

Entrant Company

NoCave Media

Category

Website / Food & Beverage

Country / Region

United States

2020
Content Marketing & Writing
NYX Awards 2020 Winner - The Rise of The Thrift Class, Attention Span Media
silver
winner

Entrant Company

Attention Span Media

Category

Content Marketing & Writing / Feature Article

Country / Region

United States

2020
Non-Broadcast
NYX Awards 2020 Winner - Devision ; Agency, Prosper Digital TV
silver
winner
COGENCY GLOBAL

Entrant Company

Prosper Digital TV

Category

Non-Broadcast / Professional Services

Country / Region

United States

2020
Audio & Podcasts
NYX Awards 2020 Winner - The Great Indoors, LP/AD
silver
winner

Entrant Company

LP/AD

Category

Audio & Podcasts / Technology

Country / Region

Canada