2020

NYX Awards - 2020 Silver Winner Winner: C-4 Analytics

Email Blast Strategy Generates Incredible Engagement

Entrant Company

C-4 Analytics

Category

Design & Print (NEW) / Promotional / Branding

Client's Name

All American Ford of Old Bridge

Country / Region

United States

Experience Level

Agency

Email Marketing campaign that assessed & corrected issues with their underperforming prior eblasts. We reduced the number of images in the eblast, and the overall file size of our code. We utilized larger amounts of live-text content while enhancing our call-to-actions with more sophisticated tracking. Lastly, we optimized the email by reducing unnecessary and/or under-performing areas to help simplify the deliverable. Our optimized eblast showed an amazing increase in all metrics across the board.

Credits

C-4 Analytics
Steven Szontagh
C-4 Analytics
Gina Day
C-4 Analytics
Billy Sawyer
2020
Broadcast / Television
NYX Awards 2020 Winner - IMTS Network Week, AMT - Association for Manufacturing Technology
silver
winner
IMTS Network

Entrant Company

AMT - Association for Manufacturing Technology

Category

Broadcast / Television / News

Country / Region

United States

2020
Photography
NYX Awards 2020 Winner - Western Digital Women's Day Initiative, Jones Digital Media
silver
winner

Entrant Company

Jones Digital Media

Category

Photography / People / Portrait

Country / Region

United States

2020
Design & Print
NYX Awards 2020 Winner - Logo design for Farzian Holdings, OWDT
silver
winner

Entrant Company

OWDT

Category

Design & Print / Logo

Country / Region

United States

2020
Design & Print
NYX Awards 2020 Winner - REACH Magazine, Tarrant County College
silver
winner
Tarrant County College

Entrant Company

Tarrant County College

Category

Design & Print / Magazine

Country / Region

United States