2024
Entrant Company
Avrett Free Ginsberg
Category
Video - Animation
Client's Name
Nestlé Purina PetCare
Country / Region
United States
Experience Level
Agency
Ever wish you knew what your cat was feeling? The Tidy Cats Innovation Lab always knows. That’s why the latest Tidy Cats litterventions are all about cat care and comfort. In one wing of The Lab, a bespectacled Lab Cat demonstrates the color-changing crystals of new Tidy Care Alert, which alerts cat owners to potential health issues. Another cool Lab Cat chills in the comfort of new Tidy Care Comfort, which feels like a day at the beach on tender kitty paws. Two more innovations that put cats first always, from the Tidy Cats Innovation Lab.
Credits
Entrant Company
Mnemonic Agency
Category
Video - School / Universities
Country / Region
United States
Entrant Company
Savannah College of Art & Design
Category
Video - Educational
Country / Region
United States
Entrant Company
Playable Factory
Category
Strategic Campaign - Interactive Brand Experience
Country / Region
Turkey
Entrant Company
Jinyun Li
Category
Mobile App - Food & Drink
Country / Region
United States