2024

NYX Awards - 2024 Grand Winner Winner: Layer

Star Wars Battlefront Classic Collection Launch Trailer

Entrant Company

Layer

Category

Video / Trailers

Client's Name

Aspyr

Country / Region

United States

Experience Level

Agency

In crafting the announce trailer for the Star Wars Battlefront Classic Collection, our primary aim was to elicit waves of nostalgia, transporting viewers back to the cherished memories of their childhoods spent immersed in these iconic games. To achieve this, we drew inspiration from the golden era of the 90s, infusing the trailer with the dramatic flair of movie-trailer voice acting reminiscent of the original Battlefront trailers that captivated audiences two decades ago. Delving deep into our own reservoir of Star Wars knowledge and fervor as fans, we meticulously recreated beloved cinematic moments within the game itself, paying homage to the timeless scenes that have defined the saga. By intertwining elements of the past with the technological advancements of the present, we sought to strike a delicate balance between honoring the legacy of the classics and introducing them to a new generation of players. With every frame, our creative process was driven by a deep reverence for the franchise and a desire to reignite the passion and excitement that first ignited our love for Star Wars.

2024
Marketing Campaign
NYX Awards 2024 Winner - This is Precision AI: Launch Campaign, weights&pulleys
grand
winner

Entrant Company

weights&pulleys

Category

Marketing Campaign / Product Launch

Country / Region

United States

2024
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NYX Awards 2024 Winner - Make the Connection's Mental Health Month Campaign, Reingold, Inc.
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winner
U.S. Department of Veterans Affairs Office of Mental Health

Entrant Company

Reingold, Inc.

Category

Strategic Campaign / Digital Marketing Campaign

Country / Region

United States

2024
Video
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winner

Entrant Company

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Category

Video / Branded Content

Country / Region

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Mobile App
NYX Awards 2024 Winner - Play It Forward, May Dahlia Yuchien
grand
winner

Entrant Company

May Dahlia Yuchien

Category

Mobile App / Mobile App / Other__

Country / Region

United States