2024
Entrant Company
Parnaso
Category
Pro Bono / Pro Bono
Client's Name
Spanish Society of Rehumatology
Country / Region
Spain
Experience Level
Agency
The Spanish Society of Rheumatology wants to launch a campaign to raise awareness throughout society of the importance of preventing systemic autoimmune rheumatic diseases (SARD), which are conditions of unknown cause in which the immune system attacks the patient's own body and can affect organs such as the kidneys, heart, lungs or nervous system.
The video resembles the trailer by which platforms such as Netflix, HBO Max, Disney+, Movistar+, SkyShowtime announce their new films or series.
We recorded more than 25 testimonials from patients with different systemic autoimmune rheumatic diseases (SARD). Each story has its own title and image, as if it were a film or series. We also created a website where all the videos were compiled.
Credits
Entrant Company
80/20 Digital
Category
Marketing Campaign / Search Engine Marketing (SEM) Campaign (New)
Country / Region
Australia
Entrant Company
Gravity Global
Category
Integrated Marketing / Social Media
Country / Region
United Kingdom
Entrant Company
Action Media Production fz llc
Category
Video / Technology / Science
Country / Region
United Arab Emirates
Entrant Company
SNTZ.US
Category
Pro Bono / Pro Bono
Country / Region
United States