2024

NYX Awards - 2024 Silver Winner Winner: Savannah College of Art & Design

SCAD Leadership Playbook Microsite for Human Resources

Entrant Company

Savannah College of Art & Design

Category

Website / Training / Knowledge Base

Client's Name

Country / Region

United States

Experience Level

Award Agent

The Leadership Playbook is aimed at enhancing the skills and competencies of leaders within the institution. This program is open to all SCAD leaders, requiring them to complete at least three courses each performance year. Employee feedback had revealed that "lack of professional development" was frequently cited as a reason for resignation and lower job satisfaction. Despite existing opportunities, there was a clear need to expand these offerings and make them more visible and relevant to leaders, addressing this gap by providing actionable content tailored to their specific needs. The initiative consists of 12 courses, each mapped to specific leadership competencies aligned with SCAD's mission, vision, and values, as well as feedback from employees regarding their supervisors. This strategic alignment ensures that the competencies are not only relevant but also directly contribute to the institution's goals and culture.

Credits

President and Founder/Savannah College of Art & Design
Paula Wallace
2024
Website
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Entrant Company

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Category

Website / Events

Country / Region

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Marketing Campaign
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Entrant Company

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Category

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Country / Region

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Social Media
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Entrant Company

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Category

Social Media / YouTube Channel / Video

Country / Region

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Entrant Company

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Category

Advertising & Design / Packaging Design (Series)

Country / Region

United States