2025

NYX Awards - 2025 Gold Winner Winner: Modern Practice

Hyatt Health and Wellness

Entrant Company

Modern Practice

Category

Website / Health

Client's Name

Hyatt Health and Wellness

Country / Region

United States

Experience Level

Agency

The Hyatt Health & Wellness website is a testament to careful planning and thoughtful design that uniquely represents a female-led practice with the aim of targeting a specific demographic. It combines feminine sophistication with interactive elements, including entrance animations and dynamic transitions, creating an engaging user experience. The design uses the visual language of interior design — arches, natural light, shadows, and plant imagery — to evoke a sense of home and comfort. Each core service page features intentionally crafted layouts with corresponding video clips, while high-contrast sans-serif headings convey premium quality, balanced by approachable serif body text. Subtle textures and a harmonious aesthetic bring the entire user experience to life, successfully telling the practice’s story yet strategically inviting the user to convert into a patient.

Credits

Founder
Brian Leffler
2025
Integrated Marketing
NYX Awards 2025 Winner - Accelerate Opportunity, Gravity Global
gold
winner
Embraer Commercial Aviation

Entrant Company

Gravity Global

Category

Integrated Marketing / Green / Eco-Friendly

Country / Region

United Kingdom

2025
Website
NYX Awards 2025 Winner - Pediatric Dentistry of San Jose, Modern Practice
gold
winner
Pediatric Dentistry of San Jose

Entrant Company

Modern Practice

Category

Website / Health

Country / Region

United States

2025
Marketing Campaign
NYX Awards 2025 Winner - Elevating Reef: A Brand Transformation, WANT Branding
gold
winner

Entrant Company

WANT Branding

Category

Marketing Campaign / Branding Strategy Campaign

Country / Region

United States

2025
Public Relations Campaign
NYX Awards 2025 Winner - Amplifying Global Brand Awareness of Both ITRI and HLF, Industrial Technology Research Institute
gold
winner

Entrant Company

Industrial Technology Research Institute

Category

Public Relations Campaign / Best PR Campaign

Country / Region

Taiwan