2025

NYX Awards - 2025 Silver Winner Winner: Living Online

A Trendsetting Web Design

Entrant Company

Living Online

Category

Website / Real Estate

Client's Name

Trendsetter Homes

Country / Region

Australia

Experience Level

Agency

Gallery

About The Entry

Trendsetter Homes is a leading custom home builder in Perth, crafting bespoke luxury residences. Known for their award-winning craftsmanship and full-service approach, they needed a website that reflected their luxury brand while driving higher conversions from qualified leads.
Recognising that a strong digital foundation was crucial for marketing success, a full website transformation was undertaken.
The approach prioritised:
- Luxury-First Design: A fresh, modern aesthetic with clean lines, ample white space, and bold visuals to instantly communicate exclusivity.
- Seamless UX: A streamlined navigation and intuitive layout for effortless browsing.
- Powerful Lead Generation: Custom forms with targeted qualifying questions to capture serious, high-budget prospects.
- High-Impact Portfolio: Stunning project galleries and videos showcasing the craftsmanship of their homes.
- SEO & Marketing Ready: A structure designed for search visibility and long-term growth.
In a competitive luxury market, the new website needed to reassure visitors they were in the right place instantly.
The new website conveyed Trendsetter Homes’ expertise, transparency, and attention to detail, highlighting:
- Their award-winning reputation and superior craftsmanship.
- A no-surprises process ensuring honesty and clarity.
- An exceptional client experience, tailored to high-end buyers.
The result? Trendsetter Homes now has a sophisticated, high-converting website that aligns with their brand and drives real business results. The transformation has strengthened their online presence, SEO rankings, and lead generation, positioning them as the go-to luxury home builder in Perth.
Trendsetter Homes doesn’t just build dream homes – they now have a digital experience to match.

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