2025

NYX Awards - 2025 Gold Winner Winner: Gravity Global

Accelerate Opportunity

Entrant Company

Gravity Global

Category

Marketing Campaign / Multichannel Marketing Campaign

Client's Name

Embraer Commercial Aviation

Country / Region

United Kingdom

Experience Level

Agency

The task was to strategically establish, and bring to life, a clear and
differentiating positioning for Embraer in the Commercial aviation market
– addressing the airline industry – that sits within the ‘We live for the
challenge’ ethos of their overarching ‘group’ brand.
1. Establishing ownable competitive territory against the main rivals –
Boeing and Airbus
2. Identifying that key differentiator distinguishing Embraer and
influencing purchase decisions in the long term buying cycle (typically 3-8
years), which has relevance to all global markets
3. Through the positioning, enable dynamic story telling that adapts to
a sector undergoing change
4. Build a brand campaign platform that live for the long term and shift
between themes to reflect the brand, and remain relevant for comms activity
right through the funnel, brand to demand.

2025
Content Marketing
NYX Awards 2025 Winner - Intelligence Connected, Gravity Global
gold
winner

Entrant Company

Gravity Global

Category

Content Marketing / Video or Video Series

Country / Region

United Kingdom

2025
Strategic Campaign
NYX Awards 2025 Winner - Dazzling Christmas, Lee Tung Avenue Management Company Limited
gold
winner
Lee Tung Avenue Management Company Limited

Entrant Company

Lee Tung Avenue Management Company Limited

Category

Strategic Campaign / Event Campaign

Country / Region

Hong Kong SAR

2025
Video
NYX Awards 2025 Winner - Best of the World's Destinations: Guizhou, National Geographic
gold
winner

Entrant Company

National Geographic

Category

Video / Cinematography

Country / Region

China

2025
Advertising & Design
NYX Awards 2025 Winner - Sing Your Truth, Caleb Sarah
gold
winner

Entrant Company

Caleb Sarah

Category

Advertising & Design / Ad Design (Single)

Country / Region

United States