2020

NYX Awards - 2020 Silver Winner Winner

The Little Red Dog Telethon Part Chew

Entrant Company

The Little Red Dog, Inc.

Category

Marketing Effectiveness / Digital Marketing Campaign

Client's Name

Monte Video

Country / Region

United States

Experience Level

Internal

The Little Red Dog is nonprofit dog rescue. Due to Covid 19, we had to pivot our fundraisers to virtual and we held two Telethon style events. This second one, Part Chew is what we are entering. It was a fully integrated campaign with social advertising, organic posts, and an email campaign. The actual event was live streamed to Facebook, Instagram and Youtube simutaneously.

Credits

CFO & Graphic Designer The LIttle Red Dog
Steve McClain
Communications Director, The Little Red Dog
MacKenzie McClain
Monte Video
Sam & Nicole
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Entrant Company

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Category

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Country / Region

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