2026

NYX Awards - 2026 Gold Winner Winner: IC4DESIGN

Pierre The Maze Detective - The Hunt for the Maze Pyramid

Entrant Company

IC4DESIGN

Category

Advertising & Design / Editorial Spread Design

Client's Name

Hachette UK / Laurence King / Nagaoka publishing

Country / Region

Japan

Experience Level

Award Agent

A vibrant and stylish activity book and the fourth title in the series, filled with mazes and search-and-find challenges.
This book features 15 brilliantly intricate mazes. Trace your way through each maze, search for hidden objects, spot clues and solve extra mystery challenges as a key member of the maze detective team!
The series has sold over 1,000,000 copies worldwide and has been translated into 30 languages.
In different pages, the audience can find different details in each maze scene based on layered stories which took IC4DESIGN for 3 years to finish.
It was a very long journey to develop the idea from the rough sketch step by step to the final publications.

Credits

IC4DESIGN
Hiro Kamigaki
2026
Experiential & Immersive
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gold
winner

Entrant Company

Critical Mass

Category

Experiential & Immersive / Live Experiences

Country / Region

United Kingdom

2026
Marketing Campaign
NYX Awards 2026 Winner - Guojiao 1573 - Toast to Victory, Beijing Insight Brand Marketing Service Co., Ltd.
gold
winner

Entrant Company

Beijing Insight Brand Marketing Service Co., Ltd.

Category

Marketing Campaign / Communication Campaign

Country / Region

China

2026
Marketing Campaign
NYX Awards 2026 Winner - Headache Awareness Campaign, Gulf Health Council
gold
winner

Entrant Company

Gulf Health Council

Category

Marketing Campaign / Social Media Campaign

Country / Region

Saudi Arabia

2026
Website
NYX Awards 2026 Winner - The Bar, Critical Mass
gold
winner
Diageo

Entrant Company

Critical Mass

Category

Website / Food & Beverage

Country / Region

United Kingdom