2026

NYX Awards - 2026 Gold Winner Winner: Design House Collective Inc.

Saving the Savers

Entrant Company

Design House Collective Inc.

Category

Video / Cause / Awareness

Client's Name

343 Fund

Country / Region

Canada

Experience Level

Agency

About The Entry

343 Fund is a film created to speak directly to first responders who are living with trauma, PTSD, addiction, and the long-term strain of service, including the rising rates of suicide within the community. Its purpose is clear: to show that there is real help available, that healing is possible, and that plant medicine treatment can offer a path forward when traditional approaches have failed.
The film shares the honest experiences of firefighters, police officers, veterans, and EMTs who reached a breaking point and chose to try a different kind of support. They talk openly about what they carried: the calls they could not forget, the emotional shutdown, the dependence on substances to cope, the strain on their families, and the years spent trying to manage the pain alone. Their stories reveal how heavy the job can become and how isolating it is to struggle in silence.
What they describe after plant medicine treatment is equally direct: relief, clarity, and the ability to feel present and alive again. Some call it the most meaningful experience of their lives. Others speak about finally processing trauma they had buried for decades. The film does not dramatize these stories. It simply allows first responders to speak in their own words about what finally brought them hope.
343 Fund exists to make sure first responders know this option is real, accessible, and designed specifically for them. The purpose of the film is to spread hope, reduce stigma, address addiction and suicide directly, and connect those who are suffering with a treatment that can change lives and in many cases save them.

Featured Media

Credits

director/ producer/ editor/ writer
Gordon Carson
2026
Video
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winner

Entrant Company

Gravity Global

Category

Video / Food & Beverage

Country / Region

United States

2026
Website
NYX Awards 2026 Winner - Listen to the Whales, Critical Mass
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winner
Project CETI

Entrant Company

Critical Mass

Category

Website / Nonprofit

Country / Region

United States

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Advertising & Design
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Entrant Company

IC4DESIGN

Category

Advertising & Design / Editorial Spread Design

Country / Region

Japan

2026
Advertising & Design
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winner

Entrant Company

SFC Group

Category

Advertising & Design / Magazine Ad (Single)

Country / Region

United States