2026

NYX Awards - 2026 Silver Winner Winner: Acg Edu

Variable Playback Speed for Short-form Video

Entrant Company

Acg Edu

Category

Advertising & Design / Editorial Spread Design

Client's Name

Ziyu Cheng

Country / Region

China

Experience Level

Student

In an age dominated by short-form media and constant scrolling, sustained reading has become increasingly rare. This project explores the restless psychological state shaped by fragmented digital consumption, with illustration serving as the primary narrative language.
The visual system contrasts overstimulated, screen-like compositions with calmer, immersive scenes that symbolize focused reading. Layered frames, circular motifs, and repeated digital elements reflect algorithm-driven feeds and fractured attention, while softer spatial transitions and more stable imagery suggest depth, reflection, and mental presence.
Rather than depicting reading in a literal manner, the illustrations translate abstract conditions—distraction, acceleration, immersion—into symbolic visual forms. Shifts in density, scale, and compositional balance guide viewers through different states of awareness, creating a gradual movement from visual noise to contemplative clarity. The project ultimately positions illustration as a tool for social observation, capturing the tension between fleeting consumption and meaningful engagement in the digital era.

2026
Advertising & Design
NYX Awards 2026 Winner - What You Don't Know Can Hurt You, Sarah Croibier
silver
winner
American Cancer Society

Entrant Company

Sarah Croibier

Category

Advertising & Design / Ad Design (Single)

Country / Region

United States

2026
Advertising & Design
NYX Awards 2026 Winner - The World Ahead 2025, The Economist Group
silver
winner

Entrant Company

The Economist Group

Category

Advertising & Design / Digital Ad Design

Country / Region

United Kingdom

2026
Audio & Podcasts
NYX Awards 2026 Winner - On Creativity with Paula Wallace: Toby Jones, Savannah College of Art and Design
silver
winner
Savannah College of Art and Design

Entrant Company

Savannah College of Art and Design

Category

Audio & Podcasts / Art & Culture

Country / Region

United States

2026
Experiential & Immersive
NYX Awards 2026 Winner - 隱yǏn, Yuan Ze University
silver
winner
Yuan Ze University

Entrant Company

Yuan Ze University

Category

Experiential & Immersive / Public Art Installation

Country / Region

Taiwan