2020

NYX Awards - 2020 Gold Winner Winner: Eduardo Miguel González, Arquitecto

WHITNEY MUSEUM OF AMERICAN ART (MET BREUER)

Entrant Company

Eduardo Miguel González, Arquitecto

Category

Content Marketing & Writing / Feature Article

Client's Name

Country / Region

Spain

Experience Level

Lecturer

Breuer’s Whitney Museum of Art is located on the island of Manhattan, New York, close to several very important
museums: the American Museum of Natural History, the Metropolitan Museum of Art and the Guggenheim Museum, Franz Lloyd
Wright’s best-known work. The origin of the project was influenced by the characteristics of the site, the geometry of the plot, the
metaphors concomitant with the façade of the former Whitney Museum, the emulation of the aerial volatility of the Guggenheim
Museum and the well-oiled layout of the functional programme, condensed into a main section that sinks below the earth line and
seeks the roots of the design there. The original ground plan separates different architectures with respect to the programme, the
structure and the morphology: transparency of the lower part of the façade against the opacity and massiveness of the volumes that
advance towards the outside. The Mediterranean courtyard underlies the layout of the floor plan and the complex English courtyard
provides the generating section and literally shapes the façades, which are contained by an abstract envelope and have encrypted
content.

2020
Strategic Communications
NYX Awards 2020 Winner - DC Tower - Top of Austria, Responsive Spaces
gold
winner
Candour Five GmbH & Co KG

Entrant Company

Responsive Spaces

Category

Strategic Communications / Interactive Brand Experience

Country / Region

Austria

2020
Mobile App
NYX Awards 2020 Winner - eCommerce Mobile App, Apply Digital
gold
winner

Entrant Company

Apply Digital

Category

Mobile App / E-Commerce

Country / Region

Canada

2020
Content Marketing & Writing
NYX Awards 2020 Winner - Memorable Mascots, North Star Inbound
gold
winner
North Star Inbound

Entrant Company

North Star Inbound

Category

Content Marketing & Writing / Brand Journalism

Country / Region

United States

2020
Advertising
NYX Awards 2020 Winner - This is College Campaign, Tarrant County College
gold
winner
Tarrant County College

Entrant Company

Tarrant County College

Category

Advertising / Advertising Campaign

Country / Region

United States