2026

NYX Awards - 2026 Grand Winner Winner: FABLEfx

Petro Canada - No Time To Hibernate

Entrant Company

FABLEfx

Category

Video / Animation

Client's Name

Petro Canada

Country / Region

Canada

Experience Level

Other

About The Entry

Petro-Canada’s “No Time to Hibernate” is a standout 2026 Winter Games campaign created by McCann Canada. FABLEfx’s mission was to create a humorous and charismatic hero character: a grizzly bear who skips hibernation to cheer on Team Canada, embodying the energy, spirit, and optimism of Canadian athletes as he meets them across various winter sports.

Featured Media

Credits

Director
Henry Littlechild
2026
Video
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China Global Television Network

Entrant Company

GEyunfei,Llshuxin ,ZHUqinliang,XUjiayuan,QlU&LOU

Category

Video / Documentary

Country / Region

China

2026
Marketing Campaign
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Entrant Company

C-4 Analytics

Category

Marketing Campaign / Multichannel Marketing Campaign

Country / Region

United States

2026
Marketing Campaign
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Entrant Company

Critical Mass

Category

Marketing Campaign / Influencer Marketing Campaign

Country / Region

United States

2026
Video
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winner
The Long Glass

Entrant Company

RG Entertainment, Ltd.

Category

Video / History / Biography

Country / Region

United States