2026

NYX Awards - 2026 Grand Winner Winner: FABLEfx

Petro Canada - No Time To Hibernate

Entrant Company

FABLEfx

Category

Video / Animation

Client's Name

Petro Canada

Country / Region

Canada

Experience Level

Other

About The Entry

Petro-Canada’s “No Time to Hibernate” is a standout 2026 Winter Games campaign created by McCann Canada. FABLEfx’s mission was to create a humorous and charismatic hero character: a grizzly bear who skips hibernation to cheer on Team Canada, embodying the energy, spirit, and optimism of Canadian athletes as he meets them across various winter sports.

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Credits

Director
Henry Littlechild
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