2021

NYX Awards - 2021 Silver Winner Winner: Members Trust Company

Out-of-the-Box Promotional Item

Entrant Company

Members Trust Company

Category

Design & Print / Promotional Item

Client's Name

Country / Region

United States

Experience Level

Internal

PROBLEM
New Kid on the Block Must
Make a Memorable Impact.
Members Trust Company is just now making its formal debut on the national
stage, so we need to get people talking. We need to go beyond forgettable
promotional items like water bottles, pop sockets and notepads.
SOLUTION
Out-of the Box Promotional Items
DESCRIPTION:
We don’t just talk the talk when it comes to our ’ Main
Street Values. Wall Street Expertise.’ positioning, we walk
it - and wear it. Initially designed for our own employees,
it wasn’t long before others started asking for our ‘twosided’
apparel to wear on whichever side fit their mood,
unearthing a customer appreciation initiative that was
well received ... and dressed.

Credits

VP, Marketing at Members Trust Company
Andrea Brandon
Partner, ZWO Marketing Agency
Cynthia Jenkins
CEO, ZWO Marketing Agency
Tina Zwolinski
2021
Audio & Podcasts
NYX Awards 2021 Winner - #ConnectLife - the podcast by A1, COPE Content Performance Group
silver
winner
A1 Telekom Austria AG

Entrant Company

COPE Content Performance Group

Category

Audio & Podcasts / Technology

Country / Region

Austria

2021
Advertising
NYX Awards 2021 Winner - Don't Shortchange education, Arrow Communications Group
silver
winner
Ontario Secondary School Teachers' Federation

Entrant Company

Arrow Communications Group

Category

Advertising / Newspaper AD (Single)

Country / Region

Canada

2021
Social Video
NYX Awards 2021 Winner - The Difference Between Direct Selling And Pyramid Scheme, QNET
silver
winner

Entrant Company

QNET

Category

Social Video / Informational

Country / Region

Singapore

2021
Advertising
NYX Awards 2021 Winner - Dell Technologies Center of Excellence Banner Campaign, MarketReach
silver
winner

Entrant Company

MarketReach

Category

Advertising / Online AD (Campaign)

Country / Region

United States