2021

NYX Awards - 2021 Gold Winner Winner: PeopleReady

Connecting people and work in an economic downturn

Entrant Company

PeopleReady

Category

Media Relations / Publicity / Televison Placement

Client's Name

PeopleReady

Country / Region

United States

Experience Level

Internal

As the pandemic swept the nation more, tens of millions of people across the US found themselves or someone in their households without a job; for many, it happened seemingly overnight. While the unpredictable economy continued, the workforce struggled to recover and millions went from full-time employees to job-seekers failing to see the jobs they had lost come back. Following an economic downturn, temporary jobs are added to the workforce sooner than the full-time permanent jobs many had lost. In-line with its mission of connecting people and work, temporary staffing leader PeopleReady launched an aggressive media outreach effort to help people across the nation find work in their local communities. With a focus on informing media of the most in-demand temporary jobs, areas of growth, opportunities for people to recareer and helping people connect to the jobs, PeopleReady’s information-driven effort garnered more than two thousand media stories across the nation on TV, radio, and print media outlets. The effort is driving attention and increasing awareness of jobs hiring immediately, reaching over 1.7 billion readers/viewers (and counting), helping people connect to the open jobs a variety of ways: via app (JobStack), online (jobs.peopleready.com), and in person (at PeopleReady locations across the nation).

2021
Advertising
NYX Awards 2021 Winner - Fresenius Kabi Nutrition Campaign, SFC Group
gold
winner
Fresenius Kabi Nutrition

Entrant Company

SFC Group

Category

Advertising / Advertising Campaign

Country / Region

United States

2021
Branded Content
NYX Awards 2021 Winner - Lifestyle, Wizard Films/Yuan Ze University
gold
winner
LIFESTYLE GLOBAL ENTERPRISE INC.

Entrant Company

Wizard Films/Yuan Ze University

Category

Branded Content / Branding

Country / Region

Taiwan

2021
Web Based Production
NYX Awards 2021 Winner - One Vanderbilt Time-Lapse Movie, EarthCam, Inc.
gold
winner

Entrant Company

EarthCam, Inc.

Category

Web Based Production / Editing (Skill)

Country / Region

United States

2021
Non-Broadcast
NYX Awards 2021 Winner - Medallia Anthem, Medallia
gold
winner
Medallia

Entrant Company

Medallia

Category

Non-Broadcast / Non-Broadcast / Other

Country / Region

United States