2021
Entrant Company
STEREOSCREEN
Category
Branded Content - Branding
Client's Name
SCHAEFFLER AG
Country / Region
Germany
Experience Level
Agency
GIRLS LIKE ME
Sophia Floersch is not only a young racing driver. She’s also fighting prejudice and encouraging women who dare to be different.
On track and behind the scenes.
In this short film, Sophia takes us on a roller coaster ride – exercising hard, racing fearlessly and shaking off her dramatic crash.
It's the story of a young woman doing things her way.
She’s bold. She’s passionate. She’s Sophia.
“Female athletes, engineers and managers feel free to stand up and show your skills!“
That’s the message of Sophia and her partner Schaeffler.
Credits
Entrant Company
Gravity Global
Category
Integrated Marketing - Social Media
Country / Region
United Kingdom
Entrant Company
HEARTLENT Group
Category
Pro Bono - Pro Bono
Country / Region
United States
Entrant Company
The MRN Agency
Category
Strategic Communications - Event Campaign
Country / Region
United States
Entrant Company
true[X] and Mediahub
Category
Advertising - Online AD (Single)
Country / Region
United States