2021
I'm a Young Professional. I'm an Adult
Entrant Company
Sauter, Baty & Bloomquist Inc.
Category
Strategic Communications / Video Campaign
Client's Name
Tilt-Up Concrete Association
Country / Region
United States
Experience Level
Internal
YP is a young and hip female working to make a difference but struggling understand her place. Adult is a middle-aged man at the top of the corporate ladder just trying to keep things on track. Both fulfill every generational stereotype and are frustrated with each other’s fickle dispositions. Nonetheless, they continue to be surprised and encouraged by their shared interest in their professional organization.
Credits
Entrant Company
SASSO Agency
Category
Non-Broadcast / Corporate Image
Country / Region
United States
Entrant Company
SFC Group
Category
Advertising / Advertising Campaign
Country / Region
United States
Entrant Company
Joseph Studios
Category
Social Marketing / Communications / Social Engagement
Country / Region
United States
Entrant Company
Family AG
Category
Marketing Effectiveness / Branding Strategy Campaign
Country / Region
Switzerland