2021
Beat the road
Entrant Company
Miami Ad School
Category
Advertising / Advertising Campaign
Client's Name
Spotify
Country / Region
France
Experience Level
Student
The 2020 stays-at-home orders transformed our lives from active to slightly sedentary. Despite the changes in listening behaviors people are still listening to music and are looking for song inspirations, and Spotify aims to bring back the missing vibes for 2021 by helping its listeners go back on the road for an exclusive track hunt.
Spotify listeners will be able to unlock unreleased songs and special collabs just by moving.
Credits
Entrant Company
Miami Ad School Hamburg
Category
Advertising / Advertising Campaign
Country / Region
Bulgaria
Entrant Company
The TiLT Group
Category
Immersive & Mixed Reality / Animation
Country / Region
United States
Entrant Company
Manning Consulting
Category
Marketing Effectiveness / Digital Marketing Campaign
Country / Region
United States
Entrant Company
HERO Marketing
Category
Marketing Effectiveness / Marketing Effectiveness / Other
Country / Region
United States