2021

NYX Awards - 2021 Gold Winner Winner: Multipleoutlet Productions & Charity Bids

THE BALL

Entrant Company

Multipleoutlet Productions & Charity Bids

Category

Non-Broadcast / Event

Client's Name

National Jewish Health

Country / Region

United States

Experience Level

Agency

Tasked with replacing the yearly formal gala The Beaux Arts Ball for National Jewish Health hospitals in Colorado, we decided to create a parody of the Broadway musical "The Prom" using its original four stars. This original script and lyrics catered toward raising funds for the leading respiratory hospital system in the country. Filmed individually on cell phones by the performers themselves, with a director and sound recordist, the editor placed the individuals video segments into the zoom format, while having to line up the timing to make it look and feel like these 4 performers recorded this together. It was a quite a challenge. The event was a tremendous success raising millions of dollars and providing an enormous amount of entertainment, humor and drama for the audience.

Credits

Producer
Israel Schachter
Director/Producer
Yeeshai Gross
2021
Broadcast / Television
NYX Awards 2021 Winner - Who Knew?, The Fource Group
gold
winner
HSHS Medical Group

Entrant Company

The Fource Group

Category

Broadcast / Television / Medical

Country / Region

United States

2021
Marketing Effectiveness
NYX Awards 2021 Winner - Finding an audience for the first-ever all digital CES, Manning Consulting
gold
winner
Panasonic Corporation of North America

Entrant Company

Manning Consulting

Category

Marketing Effectiveness / Digital Marketing Campaign

Country / Region

United States

2021
Social Marketing / Communications
NYX Awards 2021 Winner - #TimeForWhatMatters Campaign, Agency Guacamole
gold
winner
Carol's Daughter

Entrant Company

Agency Guacamole

Category

Social Marketing / Communications / Social Influencer Marketing

Country / Region

United States

2021
Commercials / Marketing
NYX Awards 2021 Winner - Half Priced , Giovatto Agency
gold
winner
Price Toyota

Entrant Company

Giovatto Agency

Category

Commercials / Marketing / Budget Under $100,000

Country / Region

United States