2021

NYX Awards - 2021 Gold Winner Winner: Multipleoutlet Productions & Charity Bids

THE BALL

Entrant Company

Multipleoutlet Productions & Charity Bids

Category

Non-Broadcast / Event

Client's Name

National Jewish Health

Country / Region

United States

Experience Level

Agency

Tasked with replacing the yearly formal gala The Beaux Arts Ball for National Jewish Health hospitals in Colorado, we decided to create a parody of the Broadway musical "The Prom" using its original four stars. This original script and lyrics catered toward raising funds for the leading respiratory hospital system in the country. Filmed individually on cell phones by the performers themselves, with a director and sound recordist, the editor placed the individuals video segments into the zoom format, while having to line up the timing to make it look and feel like these 4 performers recorded this together. It was a quite a challenge. The event was a tremendous success raising millions of dollars and providing an enormous amount of entertainment, humor and drama for the audience.

Credits

Producer
Israel Schachter
Director/Producer
Yeeshai Gross
2021
Social Marketing / Communications
NYX Awards 2021 Winner - #LovesLitterGenie 360 Campaign, Rebel Gail Communications
gold
winner

Entrant Company

Rebel Gail Communications

Category

Social Marketing / Communications / Viral Marketing Campaign

Country / Region

United States

2021
Content Marketing & Writing
NYX Awards 2021 Winner - Turnkey Marketing Campaign Toolkits, Members Trust Company
gold
winner

Entrant Company

Members Trust Company

Category

Content Marketing & Writing / Marketing Material

Country / Region

United States

2021
Advertising
NYX Awards 2021 Winner - Goshen Health Orthopedics Campaign, SFC Group
gold
winner
Goshen Health Orthopedics

Entrant Company

SFC Group

Category

Advertising / Advertising Campaign

Country / Region

United States

2021
Strategic Communications
NYX Awards 2021 Winner - Smart-lighting Brazil , Sherlock Communications
gold
winner

Entrant Company

Sherlock Communications

Category

Strategic Communications / PR Campaign

Country / Region

Brazil