2021

NYX Awards - 2021 Gold Winner Winner: Multipleoutlet Productions & Charity Bids

THE BALL

Entrant Company

Multipleoutlet Productions & Charity Bids

Category

Non-Broadcast / Event

Client's Name

National Jewish Health

Country / Region

United States

Experience Level

Agency

Tasked with replacing the yearly formal gala The Beaux Arts Ball for National Jewish Health hospitals in Colorado, we decided to create a parody of the Broadway musical "The Prom" using its original four stars. This original script and lyrics catered toward raising funds for the leading respiratory hospital system in the country. Filmed individually on cell phones by the performers themselves, with a director and sound recordist, the editor placed the individuals video segments into the zoom format, while having to line up the timing to make it look and feel like these 4 performers recorded this together. It was a quite a challenge. The event was a tremendous success raising millions of dollars and providing an enormous amount of entertainment, humor and drama for the audience.

Credits

Producer
Israel Schachter
Director/Producer
Yeeshai Gross
2021
Branded Content
NYX Awards 2021 Winner - Pandora's Box: Lifting the Lid on Menstruation, IR Films - a Diva International and Media One Creative production
gold
winner
Diva International + Media One Creative

Entrant Company

IR Films - a Diva International and Media One Creative production

Category

Branded Content / Documentary

Country / Region

Canada

2021
Website
NYX Awards 2021 Winner - Valbridge Property Advisors Website, 24 Communications
gold
winner
Valbridge Property Advisors

Entrant Company

24 Communications

Category

Website / Professional Services

Country / Region

United States

2021
Content Marketing & Writing
NYX Awards 2021 Winner - Morris Animal Foundation Colorado Gives Day, Morris Animal Foundation
gold
winner

Entrant Company

Morris Animal Foundation

Category

Content Marketing & Writing / Content Marketing / Other

Country / Region

United States

2021
Marketing Effectiveness
NYX Awards 2021 Winner - Phishing with Cookies, MobileIron / Ivanti
gold
winner

Entrant Company

MobileIron / Ivanti

Category

Marketing Effectiveness / Communication Campaign

Country / Region

United States