2021

NYX Awards - 2021 Gold Winner Winner: Multipleoutlet Productions & Charity Bids

THE BALL

Entrant Company

Multipleoutlet Productions & Charity Bids

Category

Non-Broadcast / Event

Client's Name

National Jewish Health

Country / Region

United States

Experience Level

Agency

Tasked with replacing the yearly formal gala The Beaux Arts Ball for National Jewish Health hospitals in Colorado, we decided to create a parody of the Broadway musical "The Prom" using its original four stars. This original script and lyrics catered toward raising funds for the leading respiratory hospital system in the country. Filmed individually on cell phones by the performers themselves, with a director and sound recordist, the editor placed the individuals video segments into the zoom format, while having to line up the timing to make it look and feel like these 4 performers recorded this together. It was a quite a challenge. The event was a tremendous success raising millions of dollars and providing an enormous amount of entertainment, humor and drama for the audience.

Credits

Producer
Israel Schachter
Director/Producer
Yeeshai Gross
2021
Pro Bono
NYX Awards 2021 Winner - Fashion Bags For Blood Bags, Volcanum Creative Lab
gold
winner
HEMOSC (Hematology and Hemotherapy Center of Santa Catarina/Brazil)

Entrant Company

Volcanum Creative Lab

Category

Pro Bono / Pro Bono

Country / Region

Brazil

2021
Marketing Effectiveness
NYX Awards 2021 Winner - Phishing with Cookies, MobileIron / Ivanti
gold
winner

Entrant Company

MobileIron / Ivanti

Category

Marketing Effectiveness / Interactive Brand Experience

Country / Region

United States

2021
Design & Print
NYX Awards 2021 Winner - Dove Summer Edition , CRX Design
gold
winner

Entrant Company

CRX Design

Category

Design & Print / Packaging

Country / Region

Brazil

2021
Website
NYX Awards 2021 Winner - Hologic GSS Website, SFC Group
gold
winner

Entrant Company

SFC Group

Category

Website / Pharmaceuticals

Country / Region

United States