2021

NYX Awards - 2021 Gold Winner Winner

THE BALL

Entrant Company

Multipleoutlet Productions & Charity Bids

Category

Non-Broadcast / Event

Client's Name

National Jewish Health

Country / Region

United States

Experience Level

Agency

Tasked with replacing the yearly formal gala The Beaux Arts Ball for National Jewish Health hospitals in Colorado, we decided to create a parody of the Broadway musical "The Prom" using its original four stars. This original script and lyrics catered toward raising funds for the leading respiratory hospital system in the country. Filmed individually on cell phones by the performers themselves, with a director and sound recordist, the editor placed the individuals video segments into the zoom format, while having to line up the timing to make it look and feel like these 4 performers recorded this together. It was a quite a challenge. The event was a tremendous success raising millions of dollars and providing an enormous amount of entertainment, humor and drama for the audience.

Credits

Producer
Israel Schachter
Director/Producer
Yeeshai Gross
2021
Strategic Communications
NYX Awards 2021 Winner - Standout: Emerging Leaders Camp
gold
winner

Entrant Company

AGAR

Category

Strategic Communications / Employee Relations

Country / Region

United States

2021
Branded Content
NYX Awards 2021 Winner - Renaissance
gold
winner
Silks Hotel Group

Entrant Company

Wizard Films/Yuan Ze University

Category

Branded Content / Hotel / Lodging

Country / Region

Taiwan

2021
Media Relations / Publicity
NYX Awards 2021 Winner - Connecting people and work in an economic downturn
gold
winner

Entrant Company

PeopleReady

Category

Media Relations / Publicity / Televison Placement

Country / Region

United States

2021
Content Marketing & Writing
NYX Awards 2021 Winner - Morris Animal Foundation Colorado Gives Day
gold
winner

Entrant Company

Morris Animal Foundation

Category

Content Marketing & Writing / Content Marketing / Other

Country / Region

United States