2021

NYX Awards - 2021 Silver Winner Winner: Hubei University of Technology

Red Lollipop Label

Entrant Company

Hubei University of Technology

Category

Design & Print / Other Design & Marketing

Client's Name

Country / Region

China

Experience Level

Internal

About The Entry

In this information and network era, we are often so busy communicating with each other on the screen while neglecting the little beauty around us. The Red Lollipop Label is a product that reminds us of the beauty in our lives.
I combined the little red dot symbol of the unread message reminder in the APP with the lollipop symbol. When people put the Red Lollipop Label on something worthy of attention, it is like the little red dot originally on the screen appears in our lives, reminding us that there is something as sweet as a lollipop here, waiting for our attention.
Using Red Lollipop Label, I expect to guide people to evoke the rich and tender emotions of our lives.

2021
Advertising
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silver
winner
Spotify

Entrant Company

Miami Ad School

Category

Advertising / Advertising / Other

Country / Region

United States

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Web Based Production
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silver
winner

Entrant Company

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Category

Web Based Production / Information Technology (IT)

Country / Region

United States

2021
Advertising
NYX Awards 2021 Winner -  Astronaut, Parnaso
silver
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Entrant Company

Parnaso

Category

Advertising / Newspaper AD (Single)

Country / Region

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2021
Integrated Marketing
NYX Awards 2021 Winner - Live Here, Buy Here, 24 Communications
silver
winner
Elmore County Economic Development Authority

Entrant Company

24 Communications

Category

Integrated Marketing / Business to Consumer

Country / Region

United States