2021

NYX Awards - 2021 Silver Winner Winner: LP/AD

Big Men. Short Shorts.

Entrant Company

LP/AD

Category

Advertising / Billboard

Client's Name

Toronto Arrows RFC

Country / Region

Canada

Experience Level

Agency

Rugby isn\\\\\\\'t (yet) the main sport in Canada. But with growing interest in the sport, The Toronto Arrows R.F.C., Canada\\\\\\\'s professional rugby union club, want to draw in new fans. So in order to help with that aim, LP/AD put together a copy-driven \\\\\\\"explainer\\\\\\\" campaign, which hopes to explain to new fans what Rugby is all about. And do that in an eye-catching and provocative way to draw immediate attention.
The campaign\\\\\\\'s showcase touch points are large-format OOH in and around Toronto, Canada. However, there is a digital component that explores more of the copy.

Credits

Creative Director
Erin Rodness
Copywriter
Rin Barua
Head of Planning
Sasha Zaprudska
2021
Student Submission
NYX Awards 2021 Winner - Syrup Therapy, Miami Ad School Europe
silver
winner

Entrant Company

Miami Ad School Europe

Category

Student Submission / Media Relations / Publicity

Country / Region

Bulgaria

2021
Design & Print
NYX Awards 2021 Winner - Three Eras, Sharon and Guy
silver
winner
Get Out Inc.

Entrant Company

Sharon and Guy

Category

Design & Print / Other Design & Marketing

Country / Region

United States

2021
Advertising
NYX Awards 2021 Winner - OPSReView (D2C) - Grandparents Make the World, Freshly Pressed
silver
winner

Entrant Company

Freshly Pressed

Category

Advertising / Online AD (Single)

Country / Region

United States

2021
Pro Bono
NYX Awards 2021 Winner - Fordham Funeral Program Anthology, veJov Design, LLC
silver
winner
Allegheny East Conference of Seveth-day Adventists

Entrant Company

veJov Design, LLC

Category

Pro Bono / Pro Bono

Country / Region

United States