2021

NYX Awards - 2021 Grand Winner Winner: Miami Ad School Europe

Damian vs. Robot

Entrant Company

Miami Ad School Europe

Category

Student Submission (NEW) / Media Relations / Publicity

Client's Name

Biofreeze

Country / Region

Bulgaria

Experience Level

Student

Biofreeze is a pain relief brand which stands for owning the pressure. And so does Damian Lillard, their top sponsored athlete. Known for being one of the NBA’s most resilient players, he’s an All-Star shooter and a future Olympian.
This summer in Tokyo, Dame will prove his resilience by taking on the impossible. A Japanese basketball robot engineered to score. The world record holder for 2,020 consecutive baskets. It’s time for the ultimate face-off: Man vs. Machine

Credits

Copywriter
Nikolay Malchev
Art Director
Alejandro Gutierrez
2021
Website
NYX Awards 2021 Winner - PeopleReady Website: Putting Work Within Reach, PeopleReady
grand
winner

Entrant Company

PeopleReady

Category

Website / Best User Experience

Country / Region

United States

2021
Mobile App
NYX Awards 2021 Winner - Porter , Drawn
grand
winner
Porter

Entrant Company

Drawn

Category

Mobile App / Food & Drink

Country / Region

United States

2021
Strategic Communications
NYX Awards 2021 Winner - The Future Of Shopping / THE VIRTUAL FIT EXPERIENCE, ContempCo
grand
winner

Entrant Company

ContempCo

Category

Strategic Communications / Interactive Brand Experience

Country / Region

United States

2021
Branded Content
NYX Awards 2021 Winner - Life Beyond Earth, Playdead Ltd.
grand
winner
Skidmore, Owings & Merrill

Entrant Company

Playdead Ltd.

Category

Branded Content / Animation

Country / Region

United Kingdom