2021

NYX Awards - 2021 Grand Winner Winner: Miami Ad School Europe

Damian vs. Robot

Entrant Company

Miami Ad School Europe

Category

Student Submission (NEW) / Media Relations / Publicity

Client's Name

Biofreeze

Country / Region

Bulgaria

Experience Level

Student

Biofreeze is a pain relief brand which stands for owning the pressure. And so does Damian Lillard, their top sponsored athlete. Known for being one of the NBA’s most resilient players, he’s an All-Star shooter and a future Olympian.
This summer in Tokyo, Dame will prove his resilience by taking on the impossible. A Japanese basketball robot engineered to score. The world record holder for 2,020 consecutive baskets. It’s time for the ultimate face-off: Man vs. Machine

Credits

Copywriter
Nikolay Malchev
Art Director
Alejandro Gutierrez
2021
Web Based Production
NYX Awards 2021 Winner - Costume Kingdom, Loveridge Digital
grand
winner
Stratton Studios

Entrant Company

Loveridge Digital

Category

Web Based Production / Budget Below $3,000

Country / Region

Ireland

2021
Broadcast / Television
NYX Awards 2021 Winner - Outraged - Football against Discrimination, UEFA
grand
winner

Entrant Company

UEFA

Category

Broadcast / Television / Documentary

Country / Region

United States

2021
Advertising
NYX Awards 2021 Winner - Hunger Station - The Neighbor That Gets You, Extend | The Ad Network
grand
winner

Entrant Company

Extend | The Ad Network

Category

Advertising / Advertising Campaign

Country / Region

Saudi Arabia

2021
Integrated Marketing
NYX Awards 2021 Winner - Work Within Reach, PeopleReady
grand
winner

Entrant Company

PeopleReady

Category

Integrated Marketing / Intergrated Marketing / Other

Country / Region

United States