2018
Tastmade+Starbucks Cookbook
Entrant Company
Clever Creative
Category
Direct Marketing / Point of Purchase
Client's Name
Tastemade
Country / Region
United States
Experience Level
Handcrafted Caffeination
When Tastemade and Starbucks joined forces to delight ?their at-home coffee brewing customers, they sought a full-service agency partner to capture the spirit of fans and influencers alike. From art direction and photography to copy and illustration, Clever designed and produced a hardbound cookbook that shared the art of brewing from dawn to dusk through influencer recipes and personal stories. The finished piece captured the artisanal vibe of both iconic brands.
Entrant Company
Dreamscape Marketing
Category
Digital - Website / Nonprofit
Country / Region
United States
Entrant Company
Creaxis Design Pte Ltd
Category
Marketing Effectiveness / Special Event
Country / Region
Singapore
Entrant Company
Perfect Accident Creative Services GmbH
Category
Television (Commercials / Broadcast / Outdoor) / Best Original Music
Country / Region
Germany
Entrant Company
Paul Overacker
Category
Video Production / Digital Creation / Video for Web / Best Directing
Country / Region
United States