2021

NYX Awards - 2021 Grand Winner Winner: Travel Store

Travel Store Interactive

Entrant Company

Travel Store

Category

Website / Travel

Client's Name

TravelStore

Country / Region

United States

Experience Level

Agency

About The Entry

TravelStore approached our digital agency looking for a complete overhaul of their outdated website. Management was looking for a digital transformation and an industry-leading web product. Key areas of focus were as follows. Strengthen the overall brand perception and credibility, establish a cleaner content hierarchy, engage TravelStore\'s key user groups with relevant content, create stronger messaging, include clear calls to action to increase conversion, and leverage the brand\'s unique selling points. This project was a large-scale build that was conceived, designed, and developed from scratch. The new website experience is a dramatic improvement and provides TravelStore with the cutting-edge marketing tool they require.

Featured Media

Credits

Digital Producer
Carina Lora
Senior Web Designer
Stella Petkova
Senior Account Strategist
Michael Fruta
2021
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