2021

NYX Awards - 2021 Gold Winner Winner: OWDT

Corporate Identity

Entrant Company

OWDT

Category

Advertising / Branding

Client's Name

Trusted Experts Group

Country / Region

United States

Experience Level

Agency

We started by discovering the core purpose and brand fundamentals. A highly functional piece to find new ways to delight customers, engage employees, and demonstrate the competitive advantage. Next, we formulated a brand strategy to provide a central, unifying idea and align all the actions and communications across all the products and services. Our goal was to deflect the competition, a goal elegantly obtained.
Throughout the process and as we started drawing the brand architecture, finding the new name became apparent. We needed a covering, timeless, tireless, easy-to-remember name that stands for the organization’s core principles. A name that also facilitates the brand’s future expansions.
Next, we designed a new dynamic identity system that shows the organization’s hierarchy and the interrelationship to the parent company. The new approach brought consistency, verbal and visual order to the organization’s brand identity.

2021
Integrated Marketing
NYX Awards 2021 Winner - Highbridge 2020 At Home Watch Party Event, Asbury University
gold
winner
Highbridge Film Festival - Student Events Team

Entrant Company

Asbury University

Category

Integrated Marketing / Event Marketing

Country / Region

United States

2021
Content Marketing & Writing
NYX Awards 2021 Winner - ITRI TODAY, Industrial Technology Research Institute (ITRI)
gold
winner

Entrant Company

Industrial Technology Research Institute (ITRI)

Category

Content Marketing & Writing / Marketing Material

Country / Region

Taiwan

2021
Publications
NYX Awards 2021 Winner - The Human Program /A Transatlantic AI Agenda, Xhilarate
gold
winner

Entrant Company

Xhilarate

Category

Publications / Publication / Other

Country / Region

United States

2021
Commercials / Marketing
NYX Awards 2021 Winner - Africa: A Continent Of Potential, APV
gold
winner

Entrant Company

APV

Category

Commercials / Marketing / Insurance

Country / Region

Hong Kong SAR