2022

NYX Awards - 2022 Gold Winner Winner: Gravity Global

Getac: K120, Plan for the worst, bring out the best

Entrant Company

Gravity Global

Category

Strategic Campaign / Digital Marketing Campaign

Client's Name

Getac

Country / Region

United Kingdom

Experience Level

Agency

Getac design and manufacture fully rugged tablets and laptops for professionals who work in demanding extreme environments.
Campaign objective: Global launch of the K120 tablet to drive product awareness and generate prospects across key markets and sectors.
The campaign:
Plan for the worst, bring out the best, asked the question “What if tablets could talk?” illustrating how the K120 might react in a number of situations. In each instance it relishes the conditions because that’s what it was made for. Utilising video and static imagery, the campaign ran across targeted social media, (predominantly LinkedIn), display advertising, YouTube and email, directing traffic to specific landing pages.

Credits

all@gravityglobal
2022
Publications
NYX Awards 2022 Winner - ESG at Resolute, Resolute Forest Products
gold
winner

Entrant Company

Resolute Forest Products

Category

Publications / Annual Report

Country / Region

Canada

2022
Website
NYX Awards 2022 Winner - Content Science Review, Content Science
gold
winner

Entrant Company

Content Science

Category

Website / Magazine

Country / Region

United States

2022
Branded Content
NYX Awards 2022 Winner - Proud to Be Certified Evergreen®, Supportworks
gold
winner

Entrant Company

Supportworks

Category

Branded Content / Corporate Profile

Country / Region

United States

2022
Immersive & Mixed Reality
NYX Awards 2022 Winner - Expo Dubai Xplorer , Magnopus
gold
winner
Expo 2020 Dubai

Entrant Company

Magnopus

Category

Immersive & Mixed Reality / Immersive & Mixed Reality / Others___

Country / Region

United Kingdom